Branding

While many marketers are focused on the major upcoming holidays—like Black Friday and Cyber Monday—there are three key dates before Cyber Week that...

You’ve probably already heard all the ways you can use Privy to build your email list. But a couple weeks ago, we heard from a customer about a...

Collecting subscribers and building a strong base of loyal brand followers is at the heart of any good SMS marketing strategy. It’s actually the very...

We’re excited to announce our upcoming launch of the new Bold Subscriptions on Shopify! It’s fully integrated with the Shopify checkout...

It’s common knowledge that holiday email marketing is both essential and fiercely competitive. Not only do you have to ensure you’re standing out to...

Written by: Peter Messana – CEO The holiday selling season has just begun, albeit a month earlier than ‘normal’ times, but it is not too early...

For years, industry soothsayers have been predicting the vital role that martech will inevitably play in the future of consumer marketing. And...

Looking at the shopping trends of the recent years, it seems that Halloween is becoming more important every year. It is the first of many shopping...

Social media has completely changed how content is created and shared. But proper attribution and copyright have struggled to keep up with the viral...

Now, Attentive customers can fully customize their Attentive-powered SMS and email sign-up units, welcome messages, and coupons. Today we’re excited...

Effective marketing is a phenomenal tool that can help to jumpstart almost any small to midsize business. As a consultant that specializes in working...

Ecommerce optimization hangs on making a customer feel unique and valued through personalization.  According to Segmentify, 74% of customers feel...

Without customers who make purchases, refer friends, and keep coming back for more, it’s very hard to grow a business. Making your customers feel...

By now, most brands understand the important role user-generated content (UGC) — including reviews, Q&A, photos and videos — plays in the modern...

You know the phrase “Happy Wife, Happy Life”? Well, here at Kustomer our motto is “Happy Customers, Happy Life”. It may not have the same catchy ring...

With its seemingly boundless reach and customizable formats, Facebook is still the social media platform hotspot for today’s marketers. No...

Even though email marketing is over 40 years old, it still dominates the online space. In a recent study, nearly 9 out of 10 marketers use email to...

Worldwide today, three-billion people use email. Marketing agencies, like a Facebook ad agency specializing in email marketing can tap into these...

Dan LeBlanc Our Guest Reading Time: 6 minutes As a savvy marketer, you’re well-versed on the essentials of email marketing. But, are you covering all...

During the pandemic, subscriptions are becoming an increasingly popular recurring revenue stream for ecommerce brands, with Forbes noting that...

Both startups and global brands are relying on influencer marketing strategies to help them achieve their campaign goals. Influencer marketing is a...