Branding

  Remember getting a punch card at your local bookstore growing up? I do. My local used bookstore punched your card for every $10 you spent, and...

  Have you ever heard of the “skyscraper technique?” It’s a popular SEO technique Shopify store owners are using to create...

  Search engine optimization plays a crucial role in drawing new audiences to your Shopify store. You can promote your store deliberately using...

  According to Slideshare, over 27 million pieces of content are shared online each day, so it’s no wonder 9 out of 10 businesses use it...

  To sell products online, you need traffic. The more people your eCommerce store attracts, the higher your revenue potential will become...

Having trouble choosing the perfect font for your logo, advertisement, or content? Typography plays a major role in marketing and branding but it...

  Working in the 21st Century means reading, sending, and replying to emails – there’s no way around it. If you could reduce the...

  Each year, millions of Americans and Canadians wake up at the break of dawn on the day following Thanksgiving in search of Christmas sales...

  As a business owner, you’ll need to overcome certain uncomfortable moments in order to further your success. If you’re shy, have...

  As we near the holiday season, it’s time to adjust your social media marketing strategy accordingly. The holidays offer eCommerce stores...

  With the holidays around the corner, you can expect an influx of new customers to visit your store over the next few months. During the...

Your content strategy should convert readers into customers – if your content isn’t leading to sales, your strategy is missing the mark...

  As entrepreneurs, we’re intrigued by articles with catchy titles promising us ways we can improve ourselves, our business, and our...