Conversion

Octane AI has been on the forefront of the conversational commerce movement and the growing focus on Facebook Messenger in ecommerce. Our partners...

With over 95% average open rates, SMS messaging is one of the most effective channels to reach your audience. You can now send targeted messages...

Black Friday and the holiday season is just around the corner and all marketers are getting ready like crazy. Be it an entry-level or big brand –...

It’s no secret. Holiday campaigns live or die by a single ingredient: the offer. To be sure, pregaming your strategy matters. True, the right ad...

With Black Friday coming up fast, eCommerce merchants are scrambling to get their ducks in a row so they can cash-in on the biggest shopping event of...

Every Shopify entrepreneur wants to drive more traffic to their online store. It’s the easiest way to increase sales, right? Well, not exactly...

Black Friday is the high-time for sales for ecommerce stores, meaning you’ll need to make sure you have the best Black Friday email examples and...

We’ve gathered insights across all of our teams, and are about to uncover what we consider to be the best and top tactics from a perspective that...

Shopify and ecommerce brands can now manage their Facebook Messenger and SMS messages from one unified dashboard within Octane AI. You now have the...

There is something exceptional sitting at the center of the commerce and culture Venn diagram: the teenage girl. Teenagers are a powerful buying...

Every email program should have Welcome, Cart Abandon, and Browse Abandon triggers to encourage engagement and conversions via timely and relevant...

This year Black Friday and Cyber Monday land on November 29 and December 2. If you want to boost your sales, you need to take the Black Friday...

Facebook announced on August 29th, 2019 that they will be changing their messaging guidelines in January 2020. Here’s everything you need to...

Meet SMSBump’s Strength Meter Shopify merchant’s newest text marketing and automation buddy that will make texting even easier. It comes with 8...

Many merchants turn to Klaviyo for email marketing needs, however, Klaviyo’s pricing is usually what turns them away. Luckily, when it comes to email...

Your ultimate goal for your Shopify ecommerce store is to sell more of your awesome products, right? One of the most effective ways to do this is to...

Strong brands stick to consistency. The product packaging, promotions, social media – everything has to be in line with brand identity. That’s...

When it comes to eCommerce, checkout page design is arguably one of the single most important things to you can do to optimize your website. Why...

Over the past two decades, consumers have transitioned from communicating through mail, phone, and email over to messaging apps like Facebook...

For today’s marketers, the challenge isn’t acquiring customer data — we have tons of it! The real struggle is extracting actionable insights from the...