Shopify and ecommerce brands can now manage their Facebook Messenger and SMS messages from one unified dashboard within Octane AI. You now have the...
Conversion
There is something exceptional sitting at the center of the commerce and culture Venn diagram: the teenage girl. Teenagers are a powerful buying...
Every email program should have Welcome, Cart Abandon, and Browse Abandon triggers to encourage engagement and conversions via timely and relevant...
This year Black Friday and Cyber Monday land on November 29 and December 2. If you want to boost your sales, you need to take the Black Friday...
Facebook announced on August 29th, 2019 that they will be changing their messaging guidelines in January 2020. Here’s everything you need to...
Meet SMSBump’s Strength Meter Shopify merchant’s newest text marketing and automation buddy that will make texting even easier. It comes with 8...
Many merchants turn to Klaviyo for email marketing needs, however, Klaviyo’s pricing is usually what turns them away. Luckily, when it comes to email...
Your ultimate goal for your Shopify ecommerce store is to sell more of your awesome products, right? One of the most effective ways to do this is to...
Strong brands stick to consistency. The product packaging, promotions, social media – everything has to be in line with brand identity. That’s...
Commerce has always been conversational. Long before carts, catalogs, and even currency came to define how we buy and sell products, humans bartered...
When it comes to eCommerce, checkout page design is arguably one of the single most important things to you can do to optimize your website. Why...
Over the past two decades, consumers have transitioned from communicating through mail, phone, and email over to messaging apps like Facebook...
For today’s marketers, the challenge isn’t acquiring customer data — we have tons of it! The real struggle is extracting actionable insights from the...
Push notifications can help you reach more customers by triggering reminders and notifications on their order status with a direct push message...
Your buyers know very well that marketing is a tireless industry. So even if you’re an established and trusted brand running a thriving campaign...
This topic is NOT about the best time to send emails in general. It’s about the best time to send newsletter campaigns. The ones that retailers send...
It takes thoughtful work to scale an e-commerce store. I’m sure you’ve had a few growing pains of your own getting to the point where you are today...
Amazing Announcement: Octane AI for SMS, the first major expansion of the Octane AI platform. Starting today, select Shopify and ecommerce brands can...
You open up your store to check on your sales funnel, and you can see you have some work to do. You’re doing a great job of getting people to your...
Let’s talk about email. The once darling channel of marketers and consumers alike has unfortunately earned a bad rep due to some sketchy marketing...
There are so many beautiful or funny 404 pages out there. But 404 pages can be so much more than that. In fact, they can be a flexible instrument —...