Podcast

Episode 31: Learn How To Build Trust And Lifetime Customer Loyalty With A Painless Return Experience


On today’s episode, I’m chatting with Guillaume Racine, the Co-founder of Return Magic.

What You Will Learn Today…

The return touchpoint is critical for building long-term relationships with your buyers. The way merchants approach returns and the kind of experience offered to buyers has significant ramifications on conversion, frequency, and loyalty.

In a world where Amazon and other large players invest to differentiate with post-sale convenience, Return Magic equips independent Shopify merchants with the tools to exceed buyers expectations.

Links And Resources Mentioned In This Episode

The Golden Nuggets

4 out of 5 customers are reading your return policy. Write something that a 7 year old can understand in 30 seconds or less.Click To Tweet
Return data is clear - 3 takeaways from consumer data. Returns are the new normal. Returns impact conversion. Returns impact customer loyalty, frequency, and overall spending. Click To Tweet

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!

Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. I don’t want you to miss any episodes!

Thanks for being a supporter and loyal listener... I'll see you in the next episode!

About the author

Steve Hutt

Obsessed with ecommerce, entrepreneurship, and Shopify. If you have the desire to learn and implement what's working today for Shopify brands, I'm excited you're here! This industry blog and podcast is my digital brain where my guests and I share cutting-edge marketing strategy, must have Shopify apps, and marketing platforms that will help you grow and scale. To do this, I'm on the Merchant Success Team at Shopify Plus and host of the eCommerce Fastlane Podcast.