Podcast

41: Unlock Hidden Revenue By Amplifying Your Most Passionate Customers


Today I’m chatting with Kyle Wong, CEO & Co-founder of Pixlee, a User Generated Marketing Platform (UGC) that enables Shopify brands to use photos and videos from real people to help tell authentic brand stories to drive revenue and lifetime customer loyalty.

What You Will Learn Today…

  • How to unlock hidden revenue by amplifying your most passionate customers
  • Strategies for selling to the modern consumer while scaling your authentic brand voice
  • How to collect, curate, and publish user-generated content
  • How to create shoppable social galleries in under 30 minutes
  • Learn how Pixlee powers the user-generated content to create a more authentic and engaging shopping experience
  • How UGC drives positive word-of-mouth (WOM) marketing

Links And Resources Mentioned In This Episode

Pixlee Overview Video

Tweetable Gold Nuggets

1 in 4 shoppers in North America interact with Pixlee platformClick To Tweet
96% of Americans believe that advertising is done to intentionally misleadClick To Tweet
Pixlee has developed a platform for selling to the modern consumer while scaling your authentic brand voiceClick To Tweet

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and every one personally!

Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. I don’t want you to miss any episodes!

Growth Mindset? …get notified by subscribing below

Thanks for being a supporter and loyal listener... I'll see you in the next episode!

Episode Sponsor


This episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.

Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months.

About the author

Steve Hutt

Obsessed with ecommerce, entrepreneurship, and Shopify. If you have the desire to learn and implement what's working today for Shopify brands, I'm excited you're here! This industry blog and podcast is my digital brain where my guests and I share cutting-edge marketing strategy, must have Shopify apps, and marketing platforms that will help you grow and scale. To do this, I'm on the Merchant Success Team at Shopify Plus and host of the eCommerce Fastlane Podcast.