Podcast

Episode 5: Improve Customer Lifetime Value Through Loyalty And Referrals

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Welcome to Episode 5.  Have you ever considered implementing a loyalty and rewards program for your Shopify store?  …if so, this episode is for you.  You’ll learn how to maximize your customer’s lifetime value by rewarding your customers for completing profitable actions.

This week, I have a great chat with Steve Deckert who is the Co-founder and Head of Business Development for Smile.io

Links and resources mentioned in this episode

Thanks for listening

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About the author

Steve Hutt

Steve has entrepreneurship in his DNA. In the early days of online commerce, he achieved Power Seller status at eBay, which then propelled him to become a founding partner of VisionPros.com, a contact lens, and eyewear retailer. After a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is part of the Merchant Success Team at Shopify Plus, where he is a Strategic Advisor helping brands continue to grow and scale with the Shopify Commerce Platform.

To maintain a competitive edge and life of learning mantra, Steve also hosts and produces a top-rated weekly podcast show, eCommerce Fastlane, where he interviews Shopify partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands build and scale lifetime customer loyalty.