67: Marketer’s Dream: An Easy-To-Use And Powerful Tool That Leverages Your Shopify Data To Segment And Generate Actionable Insights To Fuel Growth

My guest on today’s episode is Andreas Roell, the founder of DataQ. They are an intelligent and easy-to-use tool that maximizes marketing ROI and drives long term customer relationships.

Analytics, attribution, and lifetime customer value, these are KPI’s and hot topics. I’d argue that many Shopify brands can appreciate the benefits of having access to this data, and how it would help their businesses, but most are challenged in having a weekly workflow with actionable recommendations for growth.

This recording shares a solution that will help you grow and scale your Shopify brand!

What You Will Learn Today…

  • Harnessing the power of your first-party data to attract and retain high-value customers effortlessly.
  • Actionable insights to improve customer lifetime value, average order value, and purchase frequency.
  • Dashboards that uncover product journeys and customer behaviors.
  • Streamline workflows and enhance your existing tech-stack with easy integrations to apps you already use.

 Links And Resources Mentioned In This Episode

Tweetable Gold Nugget

DataQ's powerful analytics engine responds to your unique Shopify customer data and provides strategic recommendations and actionable insights. Click To Tweet
With DataQ's powerful dashboard and one-click features, they empower marketers of all experience levels to maximize their return on investment and inject their business with meaningful, data-driven growth.Click To Tweet

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Episode Sponsor

This episode is brought to you by Carro, an incredibly powerful Shopify app.

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If an influencer with a million followers bought from your brand, would you know about it? Discover all of your influencers for free with Carro, available in the Shopify App Store!

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About the author

Steve Hutt

Steve has entrepreneurship in his DNA. In the early days of online commerce, he achieved Power Seller status at eBay, which then propelled him to become a founding partner of VisionPros.com, a contact lens, and eyewear retailer. After a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is part of the Merchant Success Team at Shopify Plus, where he is a Strategic Advisor helping brands continue to grow and scale with the Shopify Commerce Platform.

To maintain a competitive edge and life of learning mantra, Steve also hosts and produces a top-rated weekly podcast show, eCommerce Fastlane, where he interviews Shopify partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands build and scale lifetime customer loyalty.