Smile: Loyalty Program Rewards

Smile: Loyalty Program Rewards

2026
Build Award Winner For innovation and impact
Pricing
Free plan available. Free trial available.
Popular with stores like yours
Based in United States
Rating
4.9 (4,168)
Developer
Smile.io

Launch a loyalty program in minutes — with points, rewards, VIP tiers, referrals and more.

Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward purchases with points, offer exclusive VIP perks, and thank your biggest fans for sharing with friends. Run engaging promotions like 2x points weekends and special VIP pricing to drive conversions, amplified across every channel with Klaviyo. Powerful analytics give you clarity, confidence, and benchmarks against top brands. Join thousands of Shopify merchants growing with Smile today!

Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward purchases with points, offer exclusive VIP perks, and thank your biggest fans for sharing with friends. Run engaging promotions like 2x points weekends and special VIP pricing to drive conversions, amplified across every channel with Klaviyo. Powerful analytics give you clarity, confidence, and benchmarks against top brands. Join thousands of Shopify merchants growing with Smile today! more
  • Create a powerful loyalty program in minutes — points, VIP, referrals & more
  • Customize every detail to match your brand's look and feel
  • Embed loyalty on product pages, at checkout, with a modern loyalty page
  • Loyalty Hub: Offer the ultimate home for rewards inside customer accounts
  • Deeply integrated with Klaviyo, Judge.me, Gorgias and 30+ other tools you love
Popular with stores like yours
Based in United States

Languages

English, French, Japanese, German, Italian, Chinese (Simplified), Portuguese (Brazil), Dutch, and Spanish

Works with

Pricing

Choose the plan that best fits your business.

Free

Free

Features

  • Points, rewards & referrals
  • 15+ ways to earn & redeem
  • Discounts & free shipping rewards
  • Full branding customization
  • Multi-language support (20+ languages)
  • Works seamlessly with Shopify POS
  • Up to 200 monthly orders

Essential

$15 / month

Up to 500 monthly orders

Features

  • Dedicated loyalty page
  • Free product rewards
  • Nudges (on-site reminders)
  • Analytics & reporting
  • Trigger rewards with Shopify Flow
  • 1 integration (e.g. Klaviyo)

14-day free trial

Standard

$79 / month

Up to 1,000 monthly orders

Features

  • Bonus events (e.g. 2x points weekend)
  • Embed points on product pages
  • Promote points on order thank you page
  • Subscription & gift card rewards
  • Loyalty segments, ROI and CLV insights
  • 2 integrations (e.g. Klaviyo, Judge.me)

14-day free trial

Growth

$199 / month

Includes 2,500 monthly orders, then $20 per additional 100 orders

Features

  • Loyalty Hub (for signed-in members)
  • Redeem at checkout (Shopify Plus)
  • VIP tiers & Points expiry
  • Performance benchmarks
  • 25+ pre-built loyalty reports
  • Unlimited integrations

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (4,168)

Overall rating
4.9
Counts per rating level
  • 91% of ratings are 5 stars
  • 6% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 1% of ratings are 1 stars
August 5, 2026

This app is solid. Getting customer loyalty points to sync properly across different sales platforms wasn't an instant plug-and-play process for us. However, Smile.io provided us with a solution and helped with the technical capabilities we needed to make it work.

What made the biggest difference was the support team. Complex setups can easily get frustrating, but every staff member we interacted with was incredibly helpful. A big shoutout to Alex, who leads the Merchant Experience team, as well as Ezra and Andrea, who provided step-by-step information to set-up the connections.

If you run a multi-platform store and need a loyalty app backed by a team that actually guides you in providing the best experience for your customers, Smile.io is definitely worth it.

American Doughnut Kitchen
Australia
Over 2 years using the app
August 4, 2026

I have just started using this app and I am very happy so far. I am having some trouble getting customers to convert from a Guest status to a Member status and so, am trying to educate them. Members have been accumulating points but no one has redeemed, yet. I am not sure why not. I will have to keep monitoring the app to see how it evolves. But, right now, I am very happy.

Tea Journeys
United States
About 2 months using the app
Smile.io replied August 5, 2026

Hello and thank you for the review here!

We appreciate the kind words and are glad to hear you're happy with Smile - "Members have been accumulating points but no one has redeemed, yet. I am not sure why not" This is the kind of question our team take a lot of pride being able to help answer, make recommendations, and get things on track for you!

I've sent an email so our team can help further here.

July 27, 2026

I was initially please with how this works - however as soon as you want to use it for marketing it fails. I wanted to invite customers to enter a competition and get reward points (become a member) - however there is no easy way to add this list to SMILE so they are made members and enter the flow...? This is therefore not a useful tool for adding new audiences which is one of the main reasons for loyalty. Making the customer do the work is not ideal. Why can't there be a tag/metafield that once added automatically enrols them.

John Franich Jewellers NZ
New Zealand
11 months using the app
Smile.io replied July 29, 2026

Thank you for your feedback here. We've reached out to you directly so that we can work together on finding a solution.

Support

App support provided by Smile.io.

Developer

Smile.io

PO Box 33042 Ira Needles, Waterloo, ON, N2T 2M9, CA

Launched

December 2, 2014 · Changelog

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Sensitive data, device and activity data

  • Sensitive data

    Name, email address

  • Device and activity data

    Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner, blog contributors

  • Store owner

    Name, email address, phone number, physical address

  • Blog contributors

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, orders, discounts, gift cards, store credit, marketing, store analytics, Online Store

  • Edit customers

    Browsing behavior, customer data

  • View products

    Products, collections

  • View orders

    All order history

  • Edit discounts

    Discount codes and promotions

  • Edit gift cards

    Gift cards

  • Edit store credit

    Store credit accounts, store credit account transactions

  • Edit marketing

    Marketing events

  • Edit store analytics

    Web pixels

  • Edit Online Store

    Theme, Online Store pages

  • Edit other data

    Locales, price rules

More apps like this

5.0 out of 5 stars 1807 total reviews Free plan available
Drive repeat sales with points, VIP tiers & referrals program
4.7 out of 5 stars 138 total reviews Free plan available
Build loyalty rewards program w/ spin wheel & referral program
4.6 out of 5 stars 106 total reviews Free plan available
Drive repeat purchase rate with powerful loyalty & rewards

Want to add an app?

Try Shopify free for 3 days