Your logo, your brand, your merch
Looking for cool company swag ideas to engage your team and promote your brand in 2025? From onboarding kits to trade shows, branded swag builds team spirit and spreads awareness.
This list features 32 of the best corporate swag ideas that actually deserve space in your budget – stylish apparel, custom tech gadgets, and practical gifts your team will actually use. With Print on Demand, creating high-quality, custom-designed swag has never been easier.
What is company swag?
Company swag is branded merchandise that businesses give to employees, customers, or event attendees to promote their brand. It usually includes fun or practical items like t-shirts, mugs, laptop bags, water bottles, pens, or tech gadgets featuring the company’s logo, slogan, or design.
Branded apparel
Branded clothing promotes unity inside the company and extends your reach outside the office. It’s a reliable way to showcase your logo while building company culture.
T-shirts
Looking for swag that won’t be banished to the back of someone’s wardrobe? T-shirts are an everyday piece people reach for on casual Fridays, weekend errands, and company events. They’re low-cost, easy to print in bulk, and stay in rotation long after the giveaway. They’re the classic workhorse of branded gear.
Pro tip
Reinforce your organization’s values with the products you choose to design. For example, companies that support sustainable practices can design merch that aligns with their stance, like the Organic Creator T-Shirt.
Hoodies
Some swag gets forgotten. Hoodies don’t. They’re a staple for remote workdays, onboarding kits, and company trips. That’s why companies reorder them year after year – they hold up, and people keep them. Comfortable. Reliable. Always in style.
Hooded Sweatshirt 
Sweatshirts
When the weather’s unpredictable, sweatshirts are the piece people reach for. They’re durable enough for daily wear, comfortable enough for commutes, and useful in all seasons. Simple styles hold up well over time, giving you long-term visibility without overcomplicating your swag lineup.
Long-sleeved shirts
Need something more polished than a tee but less casual than a hoodie? Long sleeves strike that balance. They fit in at the office, at offsite events, or anywhere a more put-together look is needed. Easy to print in bulk, they’re a practical step up from t-shirts.
Tank tops
Need summer swag people will wear? Tank tops are the go-to for outdoor events, fitness initiatives, and warm-weather giveaways. They’re light, easy to print, and simple to distribute, making them a smart seasonal add-on to your swag lineup. Simple. Practical. Built for hot days.
Pro tip
To complete the look, design matching custom footwear, like these lightweight flip-flop sandals, to make the summer outdoor events even more comfortable.
Socks
Branded socks are small but mighty swag. Employees appreciate them as practical gifts, while bold designs make them memorable. They’re affordable to produce and add a fun, unexpected touch to company swag boxes.
Jerseys
Custom jerseys create a sense of team spirit on and off the field. They’re ideal for company sports events or wellness initiatives, blending functionality with brand promotion. Adding logos and colors reinforces your identity in a fun way.
Hats
A custom hat is one of the most practical swag choices – useful in every season and easy to wear in everyday life. From outdoor gatherings to casual weekends, they give employees a piece they’ll use regularly. With styles ranging from caps to beanies, they add variety to your swag lineup while staying cost-effective.
Design your custom swag today!
Bags
Bags go where people go. From offices to weekend trips, they carry essentials – and your brand – with them. A simple way to keep your logo moving and noticeable in many settings.
Tote bags
Tote bags are eco-friendly and endlessly handy. People take them to markets, gyms, or conferences. When your logo is printed on the side, every outing becomes a chance for your brand to be seen by new eyes.
Pro tip
Our Catalog is home to many other eco-friendly swag items, empowering anyone to reflect their company’s values and dedication to preserving our planet.
Backpacks
Backpacks are built for heavy use. They carry laptops, books, fitness gear, and everything in between. With your design stitched or printed on, they become sturdy swag that travels far and lasts for years.
Lunch bags
Lunch bags are the perfect swag to keep meals fresh while making your brand part of a daily ritual. They’re perfect for office employees, school programs, or health-conscious events where practicality matters.
Laptop sleeves
Laptop sleeves protect valuable gear while adding style. Sleek and slim, they slide easily into larger bags. A branded sleeve turns into a professional-looking accessory that keeps your company visible at cafes, airports, and client meetings.
Weekend bags
Weekend and duffel bags make great swag gifts. They’re functional for travel, team retreats, or fitness, while their size offers plenty of space for your company branding. A lasting item that employees value and reuse.
Branded drinkware
Coffee breaks, workouts, team lunches – drinkware shows up everywhere. That makes it one of the smartest company swag ideas. It’s the ideal gift for the office and remote employees.
Mugs
Branded mugs are a company swag staple that people reach for every morning. With your company logo printed, it becomes part of their daily routine, keeping your brand in sight with every sip of coffee or tea.
Water bottles
A branded water bottle slips into bags for work, the beach, or events. Eco-friendly and reusable, it promotes wellness while carrying your logo into spaces single-use bottles can’t reach.
Tumblers
Hot coffee on the way in, iced tea on the way out. Tumblers handle both. With clean branding, they’re stylish companions employees use all day, putting your logo on desks, in cars, and at events.
Glassware
Glassware feels premium. It shines at celebrations, dinners, and corporate milestones. Branded glasses turn every toast into a brand moment, leaving clients and employees with a lasting, practical gift.
Design custom water bottles today!
Stationery
Stationery lives where ideas happen – on desks, in meetings, or tucked into bags for an unexpected stroke of genius. When branded well, it keeps your company present in the everyday flow of work and creativity.
Notebooks
Notebooks are the main star of stationery swag. Perfect for meetings, to-do lists, and quick sketches, they’re constantly in use. With your logo on the cover, they act as subtle, effective reminders of your company during everyday tasks.
Journals
Journals offer a more personal touch. They invite slower, more personal writing – reflections, goals, or creative notes. As swag, they feel thoughtful and meaningful, offering employees or clients a gift that blends usefulness with a sense of care.
Tech accessories
In the digital age we’re living in, technology is always within reach, which makes tech swag powerful. These branded accessories blend into daily routines – protecting phones, charging devices, or playing music.
Phone cases
Smartphone cases are seen dozens of times a day. With your logo printed clearly, they become one of the most visible pieces of swag, protecting devices while turning every glance into brand exposure.
Bluetooth speakers
Small speaker, big impact. Branded portable speakers bring your logo into kitchens, offices, and parties. They deliver music and boost mood while linking your brand with moments of connection and enjoyment.
Wireless chargers
Wireless chargers simplify daily routines by eliminating cable clutter. Branded chargers become part of employees’ lives and showcase your logo every time someone powers up, making them highly practical corporate swag gifts.
Gaming accessories
The right desk gear makes work smoother and play more fun. Gaming-inspired swag blends utility with style, turning ordinary setups into spaces people enjoy using, and your brand gets a front-row seat.
Mouse pads
A mouse pad is small, but it shapes the whole experience. Smooth movement, steady control, and your logo in plain view. It’s a subtle piece of swag that earns daily attention.
Desk mats
A desk mat changes the landscape. It frames the workspace, keeps things organized, and adds comfort for long hours at a desk. With your design stretched across, it’s both a functional gear and a bold brand statement.
Home and living
Swag that fits into daily life earns real use. Blankets, posters, and even fridge magnets display your brand, making homes more comfortable, colorful, and fun while keeping your logo in view.
Custom blankets
Blankets feel like a big hug. Soft and practical, they help the team stay warm in evenings on the couch or early mornings at a desk. With your logo included, they tie comfort to your brand.
Canvases
Canvases feel more permanent than posters. Printed on high-quality materials, they suit reception areas, conference rooms, or executive offices where a polished look is desired. They communicate stability and give your brand presence in spaces that matter.
Posters
Posters are affordable and versatile. They can highlight company milestones, share event messages, or energize shared spaces. Easy to swap out, they’re perfect for keeping office walls fresh without breaking the budget.
Pro tip
Design a cool poster for remote workers, so they feel part of the team during virtual meetings.
Magnets and stickers
Magnets land on office fridges and whiteboards. Kiss-cut stickers show up on laptops, water bottles, and notebooks. Both are low-cost yet high-visibility, making them ideal giveaways at events or fun additions to employee swag boxes.
Games
Games bring people together. In offices, branded puzzles or playing cards spark casual breaks and team bonding. At home, they create relaxed moments where your brand is present in a positive, memorable way.
Pro tip
Pick fully customizable games for remote teams when you want to organize a fun team-building activity.
Travel accessories
Travel swag goes where your people go, whether it’s business trips, team-building events, or weekend getaways. These items carry your brand into airports, hotels, and events you’d never reach otherwise.
Accessory pouches
Perfect for small essentials like chargers, keys, or makeup. Branded pouches slip into larger bags, making them a smart giveaway for conferences or travel kits. Employees keep them long after, making their travels a bit easier.
Fanny packs
Fanny packs have made a real comeback. Lightweight and easy to wear, they’re ideal for trade shows, outdoor events, or festivals. Branded designs turn them into memorable swag employees actually use when they’re on the move.
Travel bags
Travel bags are premium swag. Durable enough for flights or road trips, they make excellent rewards for employees or standout gifts for clients. Every journey puts your brand in front of new audiences, from airports to hotel lobbies.
Design your branded apparel today!
Corporate swag ideas for specific occasions
The most effective swag matches the moment. Aligning your swag with the occasion makes it far more powerful.
- Onboarding swag ideas should welcome employees and make them feel prepared.
- Event swag ideas should be portable, practical, and eye-catching.
- Employee recognition swag should feel thoughtful and higher-value.
- Brand activation swag should be bold, fun, and designed for sharing.
Onboarding swag ideas
An onboarding gift box is the perfect way to make employees feel like part of the team from day one. A thoughtful kit signals care, sets the tone for company culture, and equips new hires with tools they’ll actually use.
Best picks:
- T-shirts or hoodies for instant belonging.
- Notebooks for meetings and planning.
- Water bottles or mugs for everyday use.
- Laptop sleeves or tech gadgets for remote workers.
Event swag ideas
Events are crowded and noisy. To stand out, your swag has to be useful enough that people keep it and eye-catching enough that they remember your booth. Choose items that travel well, start conversations, and continue promoting your brand long after the event.
Best picks:
- Tote bags for carrying event handouts.
- Water bottles or tumblers for hydration.
- Stickers or magnets for quick giveaways.
- Chargers or phone cases to stand out.
Employee recognition swag
Recognition is most powerful when it feels tangible. A thoughtful gift goes further than a thank-you note, making employees feel valued and more loyal to you in return.
Best picks:
- Premium drinkware or insulated bottles.
- Custom blankets for comfort.
- Desk mats or canvases for polished workspaces.
- Travel bags for milestones or anniversaries.
Brand activation swag
Launching a product or campaign? Brand activations live or die by the attention they receive. The best swag grabs it instantly through bold design, novelty, or usefulness. When people take your items home, share them online, or show them off, they extend your campaign’s reach far beyond the initial launch.
Best picks:
- Jerseys or hats that employees love to wear.
- Bluetooth speakers or quirky tech that start conversations.
- Posters that pop in photos.
- Games or playful items that encourage sharing.
Create branded swag easily with Printify
Stop searching for swag suppliers. Printify gives you everything you need to make A+ company merch in one place – high-quality products, free design tools, and reliable fulfillment. You focus on coming up with unique company swag ideas while we handle production. Here’s how to bring your swag ideas to life in just four steps.
Sign up for a free Printify account
After signing up, you’ll get instant access to over 1,300 products, beginner-friendly design tools, and a global network of 90 trusted Print Providers.
Pick a product
Browse the Product Catalog packed with apparel, accessories, and office essentials. Find the swag items that fit your team or event best.
Apply a design
Use the Product Creator to upload your company logo, text, or graphics. You can even generate AI images for fresh, custom designs. See realistic mockups before you order.
Order samples
Check quality firsthand. Samples let you confirm the look and feel before moving forward with bulk orders.
FAQ
Some of the best business swag ideas include:
- T-shirts
- Tote bags
- Custom water bottles
- Notebooks
- Wireless chargers
These company swag items are practical, customizable, and help boost employee engagement while promoting your brand at events, offices, and beyond.
Company swag is also called branded swag, promotional products, or custom swag.
It refers to logo-branded items businesses give to employees, clients, or event attendees to increase brand awareness, strengthen company culture, and create a lasting impression.
Personalized swag clothing ideas for work include:
- Branded shirts
- Custom hoodies
- Sweatshirts
- Long-sleeved shirts
- Hats
These company swag items are both practical and stylish, keeping your branding visible in both office and casual settings.
The most popular conference swag includes:
- Tote bags
- Custom water bottles
- Branded shirts
These items are lightweight, affordable, and suited for everyday use, making them favorites for events. They give attendees something useful while being a constant reminder of your company, long after the conference.
Closing thoughts on company swag ideas
The best company swag ideas combine practicality with impact. A well-made t-shirt, water bottle, or notebook helps you build team spirit, reward employees, and keep your brand visible every day.
With Printify’s print-on-demand platform, you can create branded merchandise quickly and confidently. Choose products, add your design, and deliver swag that feels useful, personal, and memorable. Bonus points if you tailor each item to the occasion, so your swag feels intentional, not generic.
Turn your company swag ideas into reality with Printify
The post 32 Company swag ideas: Best branded merch for 2026 appeared first on Printify.
