Customer service is at the core of great customer experiences. Your customer service team is just not there to fix problems, but can also win back customers, drive up average order value, and secure long-term loyalty. In fact, consumers will pay 17%...
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The world of enterprise eCommerce software has long been a complicated one. Off-the-shelf solutions, traditionally, haven’t been flexible...
Referral programs are one of the most effective forms of marketing. Not only do they keep your existing customers engaged, but they also motivate...
When Andy Dunn and Brian Spaly set out to start Bonobos they had one thing in mind: Make the perfect pair of pants. In just over a year from...
Obsessing over your customer. Expanding globally. Scaling profitably. Any time spent worrying about your business’ technology steals that focus...
Here, we explain how headless commerce decouples front- and back-end systems so brands can offer compelling customer experiences anywhere, plus:...
GaryVee is an entrepreneurial celebrity. He is a rock star and leader of the digital marketing and social media industry. He created and...
Traffic…the lifeblood of any online business. Think about it: No traffic = ZERO sales. And ZERO sales = ZERO revenue. Now:...
The ultimate productivity hack is saying no. Not doing something will always be faster than doing it. This statement reminds me of the old computer...
Pagination is a web/SEO term used for a series of content that is broken up into a multi-page list. For example, on ecommerce websites, category...
Meet Superstore: our very first Shopify theme built specifically for wholesalers and large product catalogs. It’s been a year in the...
ROI for email marketing remains the highest among all marketing channels – $40 for each $1 spent. No other channels come even close to these...
At Omnisend we’re about customer centricity. We practice it with our own merchant customers, we encourage our marketers to practice it with...
From Instagram influencers to subway ads and the rotating window displays along your morning commute, there are a plethora of options vying for the...
When we think of brands in the ecommerce space, we can usually split them up into two categories: Baby Boomers and Millennials/Gen Z. Much like...
Coca-Cola sells sweet carbonated water and Adidas sells shoes. A brand is first and foremost a business. But not all businesses are brands. When...
By now, most Shopify store owners are aware of the importance that social media plays not only in the everyday lives of their customers but in the...
The customers you acquire with ads have a few things in common: They’re likely to check out as a guest They’re looking for a deal...
Why do people optimize their old stuff if there is a great list of topics they can cover and write about? There are actually several reasons for this...
With a combined shopping power of over $200 billion, Millennial and Generation Z shoppers have become the core consumer focus for a great...
Showing sincere appreciation is one of the easiest ways to build a closer relationship with your customers. It’s simple, but remarkably few...
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