The garden has been struggling this year. I’m not sure if it’s from:
- the weather
- my skills
- the soil
Regardless of the cause, there’s not much I can do in the short-term.
- Weather is uncontrollable.
- I can learn and practice new skills, but that’s a long-term improvement.
- Improving the soil will take at least a few months for a short-term improvement. Real, notable improvement will take years.
This means I need to adjust down my expectations. Yields will be lower than I hoped, some plants won’t produce at all, and some days might feel like a waste of time.
But if I continue to improve where I can, in the long-term things will start to work out. That’s the underlying principle of continuous improvement (aka Kaizen).
When you’re tracking your store’s performance you’ll quickly find a few metrics that are doing poorly. No matter what you do in the short-term, they don’t seem to budge.
These require a similar approach:
Continue investing in improvements but don’t expect big changes in the short-term.
Use whatever advice you can, like the insights in Repeat Customer Insights.
Stack of win after win, no matter how tiny. Be happy with a 1% or even a 0.1% improvement. Build up improvements year after year and eventually in the future, you’ll be paid back.
Eric Davis
Analyze your customer behavior
A quick and automatic way to measure your customer behavior is with Repeat Customer Insights. It’ll automatically import your Shopify data and run a number of analyses to highlight different customer behavior.
