Many copywriters initially looked at artificial intelligence with apprehension.

Specialists feared that web development would take away a piece of their work or even their entire profession. However, as practice shows today, a machine cannot write texts that readers will consider personal, engaging, and adapted to a particular emotion. At the same time, such services as a rewriter tool significantly reduce the time a copywriter spends on monotonous work.

Let’s explore and study all the possibilities of new web developments. This knowledge will help you use tools wisely to develop.

Trends and Fears Regarding AI: Facts and Myths

SEO specialists often approach the use of AI-generated content with caution due to concerns that it may negatively impact search engine rankings. However, recent experience indicates that this fear may be unfounded. Google’s algorithms evaluate web pages based on the accuracy and usefulness of the content rather than the method by which it was created.

A rewriter tool can be an effective solution for those who need to produce multiple articles on similar topics with varying angles. This tool has gained popularity among PR professionals, as it simplifies the process of publishing articles in media outlets and writing reviews.

Additionally, there is a common misconception regarding the future of the copywriting profession. While some worry about the potential decline of this role, it is important to note that AI services currently lack the ability to produce the genuine emotional depth and creativity that human writers can convey.

Where you will win in comparison with AI:

• Influence on the reader’s mood. Only a person is capable of evoking emotions in certain sections of text because artificial intelligence is a machine that works only well with facts.
• Presentation of information in a first section – we define the problem and offer a solution. It is a standard practice if you want to increase the readability of your article. First, ask a question, then describe the solutions.
• Jokes and irony. AI presents information based on the facts it has found. The article is well structured and has headings and subheadings, but so far, AI cannot joke and add more playfulness to the material.

Don’t be afraid; machines will not replace us!

What is Helpful for Every Copywriter to Know

Many services are fully or partially built using AI technologies. For example, the same Smodin rewriter tool can work with your version of the text, but rewrite it in a particular style or even translate it into different languages. The advantages that we have noted for ourselves:

• A copywriter does not need to be a translator. Setting a task for the machine is enough. There will be no errors.
• Correcting grammar is a matter of a couple of minutes. There is no need to read every letter and spend hours bringing the article to an ideal state. 
• There is no need to pay for SEO research services. You can collect a list of keywords using the same Chat GTP and then set the task of including this phrase in your article. 

Saving your working time will help you concentrate on other tasks. For example, spend your time usefully and read articles on current topics that your competitors write!

Ways to Use AI in E-Commerce: Take Note

Dear copywriters, You can use modern technologies for the website blog and describe products. Knowing how to make blog articles and texts human is essential.

Here are a couple of tips:

• It is better to write the introduction yourself. A couple of paragraphs will not take up much of your time. However, you can raise a painful topic for the reader and give him hope for a solution to the problem.
• In each subheading, it is worth using phrases like “in our opinion,” “we think,” and “let’s summarize.” Such speech patterns are usually not characteristic of AI and the rewriter tool.
• Use technologies partially. You do not need to think that artificial intelligence is a pill for solving the problem entirely. It is better to use such tools partially where facts, figures, data collection, and statistics are required. You spend most of your time solving this issue and studying materials.AI can handle it 100%.

We still advise you to edit the final version. Nothing can replace a person – this is a myth. But you can’t ignore progress, especially if you can use it for good.

Rewriter Tool As a Basis or Source of Creative Inspiration

What could be in the description of a toy for a child or dog food? What kind of creativity can we talk about here? E-commerce is a very competitive environment. You need to maintain a balance between the actual material (characteristics) and be able to present information interestingly.

It does not matter whether you use the rewriter tool or the same Chat GTP. You need to use the received data as information and inspiration. You may add other synonyms, expand each thesis with your additions, or edit it at your discretion.

No one knows the customer’s specifications and requirements as accurately as you do. Therefore, the information received from artificial intelligence is your basis.

Let’s sum it up

The use of artificial intelligence in web development offers numerous benefits that can significantly enhance productivity. These tools can streamline processes, saving substantial amounts of time while producing engaging product descriptions and blog articles.

However, it is essential to build upon the AI-generated material by incorporating a human touch. This can involve adding humor when appropriate, sharing expert insights, expressing emotions, and addressing relevant issues. Such an approach not only creates more relatable content but also aligns with Google’s criteria for valuable material, reducing the risk of SEO challenges.

Ultimately, moderation is key in utilizing AI technologies effectively, ensuring a balanced integration into your content creation strategy.