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How Wonderment Increased &Collar’s Repeat Purchase Rate By 11%

how-wonderment-increased-&collar’s-repeat-purchase-rate-by-11%
How Wonderment Increased &Collar’s Repeat Purchase Rate By 11%

While trends come and go in fashion, one staple of menswear is the button-down shirt. And one brand that has become a pillar within the button-down shirt is &Collar. They are a pioneering brand in the menswear industry carrying a mission to be a part of every significant moment in a male’s life when they need to be wearing a dress shirt. The company prides itself on producing garments made from recycled plastic that are stain and wrinkle-resistant, while also being machine washable. The company was started by Ben Perkins in 2017. 

This article originally appeared on Wonderment and is available here for further discovery.