Your tech stack is already groaning under the weight of point solutions, your P&L metric is under pressure, and every new channel comes with fresh operational pain.

The promise of Temu Seller Central is direct: access a massive audience, clear onboarding, and a shot at predictable order volume—if you can stomach the cost structure and the low-margin, high-velocity trade-off. Most DTC leaders are asking a straight question: does Temu actually solve scaling headaches or does it just shift them into a new basket?

If you’re running a team with seven or eight figures in revenue, you can’t ignore how Temu’s US pivot changes the game. It wants to be the fast lane straight into America’s bargain-seeking wallets, but it also wants you to rewire your fulfillment and inventory playbook overnight. I’m Steve Hutt, and I’ve spent the past year watching brands saddle up for this platform—some boosted their volume, others got eaten alive by price competition and operational drag.

Here’s my promise in this review: to skip the “feature checklist” and get right to the bottom line. Does Temu earn a place in a serious Shopify/Shopify Plus growth strategy? If your goal is to drive incremental volume while protecting brand and capital, read the hard numbers, practical flaws, and smart integrations that matter.

Quick reality check—Temu isn’t for the faint of heart, nor for operators looking to nurture a boutique brand experience. But if your pain point right now is sluggish order velocity, channel risk, or underused warehouse capacity, this review will help you gauge if Temu Seller Central actually moves the needle. Let’s put the hype aside and get into what actually scales.

Who Benefits Most From Temu Seller Central? (And Who Should Pass)

It’s easy to feel starstruck by headlines about Temu’s overnight growth and its push into the US market. But numbers and buzz are not the same as the right fit for scaling brands. You want to know: Is Temu Seller Central a growth lever for your brand, or a race to the bottom? After watching dozens of teams step onto the platform, I can tell you: some thrive quickly, others end up frustrated, or worse, distracted from what actually matters to their P&L.

Let’s get straight into who should lean into Temu—and who’s better off focusing elsewhere.

The Sellers Who Stand to Gain

Temu wasn’t built to nurture luxury brands or provide a white-glove storefront. Its sweet spot is for sellers who want exposure, volume, and operational efficiency—often at the expense of margin or brand storytelling. Here’s who gets the most upside:

• Brands with Underused Inventory or Warehousing Costs:
  If your Shopify store has slow-moving SKUs clogging up warehouse space or you want to turn inventory faster, Temu is a top channel. Its massive, discount-hunting audience chews through offers at a speed you won’t see from organic channels alone.
• DTC Brands Built for Scale, Not Niche:
  If you offer low to mid-priced products and run a volume game—think home goods, gadgets, apparel, or impulse buys—Temu buyers are aligned with your goals. The data backs this up: 50% of new merchants typically close their first sale in less than 20 days.
• Operators Who Know Their Margins and Can Hit Price Points:
  Temu’s fees are low (2-5% referral, no listing fees), but customers expect bargain prices. If you’ve nailed down fulfillment, cost of goods, and have room to price aggressively, the platform can drive serious incremental orders.
• Founders and Teams Ready to Move Fast:
  Speed is key on Temu. Nimble teams who can tweak listings, respond to trends, and adapt operationally to sudden spikes will win here. With onboarding taking less than a day and quick review cycles, the platform doesn’t slow you down.
• Brands Looking for Low-Friction Market Testing:
  Temu lets you test new SKUs, bundles, or even fully new brands with minimal setup and exposure. If you want to move faster than Amazon’s masses or Walmart’s onboarding maze, Temu’s simplicity is a breath of fresh air.

For a deeper dive on Temu’s platform strengths and how they differ from others, check out this detailed breakdown on what makes Temu’s approach unique or the top reasons US sellers are moving to Temu.

Who Should Hold Back or Avoid Temu Altogether

There are real risks if Temu doesn’t align with your brand DNA or business model. I’ve seen brands waste six months fighting platform gravity, only to discover the juice wasn’t worth the squeeze.

Here’s who should probably take a pass:

• Luxury or High-AOV Brands Focused on Crafting Brand Equity:
  If your play is premium brand experience or you live and die by storytelling, Temu will undercut your positioning. The platform is optimized for prices, not perception.
• Operators With Tight Margins or Heavy Custom Product Costs:
  Temu’s audience is price-obsessed, and aggressive discounting is table stakes. Brands that already operate close to the bone, have high fulfillment or bespoke product costs, or count on bundling to maintain margin will struggle.
• Teams Lacking Operational Flexibility or Dedicated Marketplace Owners:
  If you don’t have someone to manage listings, chase reviews, handle returns, and jump on trends, the opportunity cost will outweigh the channel value. You need focus and muscle, not just another sales integration.
• Early-Stage Brands Still Proving Product-Market Fit:
  Temu works best for businesses with operational discipline and a mature understanding of their numbers. If you’re still figuring out CAC, payback, or which SKUs deserve oxygen, start elsewhere before ramping up on a fast-moving marketplace.
• Brands Who Fear Channel Conflict or Brand Cannibalization:
  If your wholesale or DTC pricing isn’t dialed in, launching on Temu can trigger conflict with partners or loyal customers. Its marketplace structure puts your product one click away from lookalike clones—sometimes at prices you can’t (or don’t want to) match.

Reddit’s ecommerce forums and practical guides like this step-by-step walkthrough for US sellers have plenty of peer stories echoing these patterns.

Key Takeaways for Strategic Operators

Not every shiny new marketplace is built for everyone. The highest upside goes to brands with volume aspirations, deep supply, and the operational stamina to match Temu’s pace. Meanwhile, if your edge is brand, narrative, or customer intimacy, protect it. Let discount sellers wear each other out.

Give some honest thought to your own business before jumping in—Temu is a tool, not a strategy. The best operators treat it as an extension of a well-oiled machine, not a Hail Mary for growth. If you want sustainable, defensible expansion, start with discipline and only add Temu when the fit is strategic.

Core Strategic Capabilities & Impact on Shopify Brands

Temu has rewritten the playbook for ecommerce operators chasing both speed and margin in 2025. If you run a serious Shopify brand, what Temu has done isn’t just about chasing bargain hunters—it’s about operational moves that hit your P&L in real, tangible ways. Let’s break down the core strategic advantages Temu brings and what you can adapt for your own Shopify growth, with straight talk on what works, why it matters, and where you still need to protect your brand equity.

Ultra-Low-Cost Sourcing & Direct-from-Manufacturer Access

Temu’s model does one thing better than most platforms: it strips out layers between you and the factory floor. Product gets listed fast, and you’re often purchasing right from the source. This usually means two things for brand owners:

• Better unit economics. You can optimize for margin in a way that’s just not possible if you’re dealing with distributors or third-party warehouses.
• Rapid inventory rotation. Lower upfront costs and fast onboarding mean you can test more SKUs with less risk.

If you’re running a Shopify store, the impact is obvious: you can push select SKUs to Temu, move dead inventory, or even split-test pricing strategies risk-free. I’ve seen brands liquidate excess without firing sale cannons on their own sites or undermining premium perception. The catch? You must still keep a close eye on price parity and make sure your DTC flagship experience isn’t undercutting long-term value.

For a look at the nuts and bolts of Temu’s sourcing power, this guide gives a deep tactical view of Temu’s listing and sourcing process.

Listing Optimization & Platform Visibility Tools

Temu doesn’t hand out conversions just because you got product live. You need to win the click and the basket. The platform’s highest-performing sellers obsess over:

• Images that convert. Not just stock shots—think clarity, context, lifestyle, and dimension overlays so there’s zero buyer guesswork.
• Strikeout pricing. Temu makes comparisons a visual experience. That big, crossed-out MSRP triggers the “deal impulse” hard. If you’re not testing anchor and strikeout pricing on your DTC offers, you’re leaving money on the table.
• Smart keyword selection. Like Amazon, Temu is powered by search. Sellers who constantly refresh keywords based on real data (trends, top searches, auto-fills) see stronger traffic and more conversions.
• Trend-watching with real tools. Temu’s built-in analytics don’t match Shopify’s ecosystem yet, but you’ll see sellers mining bestseller lists, flash sale activity, and user reviews for trend signals to shift offers on the fly.

Key takeaway for Shopify brands: study these techniques and adapt them to your own PDPs and promo flows. Update your product names and descriptions using current Shopify keyword strategies, and always test image sets that match the intent of the traffic source. Strikeout pricing and bundle discounts aren’t new, but Temu proves they’re still weapons if done right.

Flexible Fulfillment: Temu-Fulfilled vs. Self-Fulfilled Options

Temu switched gears recently. Instead of shipping every item from China, the platform has started storing inventory stateside for US sellers, copying Amazon’s FBA model. Suddenly brands have options:

• Self-fulfillment: You hold, pack, and ship. This gives maximum control but adds operational complexity. The speed-to-customer hinges on your internal processes and can mean higher cost per order if not dialed in.
• Temu-fulfilled (US warehouse): You move inventory in bulk to a Temu warehouse, and they handle the picking, packing, shipping, and customer touchpoints. Costs are predictable, shipping is fast, and returns flow through Temu’s systems.

For high-volume SKUs, Temu-fulfillment is a direct way to reduce delivery times, win the buy box, and, in some cases, beat Amazon’s prime offer for non-core categories.

If you’re weighing these against Shopify’s fulfillment network or Amazon FBA, the trade-offs are familiar:

• Control vs. scale: Self-fulfillment lets you own the customer experience but adds pressure on your ops.
• Speed vs. margin: 3PL models (including Temu-fulfillment) speed things up but add a fixed cost to every unit.

I recommend mapping your 80/20 SKUs, moving fast-movers into Temu’s system if the margin math works, and keeping hero products under your own flag to protect experience and brand perception. For a hands-on comparison, this guide details Temu US fulfillment vs. self-shipping.

Promotional Tactics & Flash Sale Mechanics

Temu’s growth flies on “deal dopamine”—those split-second buyer impulses triggered by flash sales, strikeout discounts, and limited-time coupons. It’s behavioral economics on steroids.

Temu’s top sellers use:

• Aggressive strikeout discounts. Crossing out inflated MSRPs, then dropping prices further in daily deals.
• Flash sales at scale. Quick, planned discounts on hot SKUs to create urgency and FOMO.
• Bundled offers and coupons. Volume pricing, mix-and-match promotions, and first-time buyer rewards turn browsers into buyers fast.

The risk for Shopify operators? Dragging these same tactics into your DTC store without dilution. Flash deals and constant strikeout pricing can erode perceived value if you’re not careful. Instead, cherry-pick the mechanics that work for liquidation, microcollections, or acquisition offers—don’t blanket your whole site.

For supporting data and real-world playbooks, check out this write-up on how Temu’s marketing tactics drive conversion.

Key tip: If you plan a sitewide sale or bounceback funnel, consider a “Temu test” first. Push SKUs through the marketplace, check which segments bite, then bring those insights back to your DTC playbook. Protect your flagship experience and use aggressive promotion only where it maximizes LTV and cash conversion.

These are the strategies and tactics I keep seeing work for brands looking to scale efficiently, preserve margin, and boost operational flexibility. If you want to land your next 10,000 customers without getting chewed up by channel conflict or price wars, make these core capabilities part of your side-by-side analysis.

Operational Assessment: Fees, Support, and Onboarding

Let’s get tactical. Before you sign your ops team up for another channel, you need straight talk on what it actually costs, how fast you can get moving, and what happens when things go sideways. Here’s my blueprint on Temu’s financial impact and operational reality—built for founders and operators who need real answers, not marketing fluff.

Fee Structure & P&L Impact for DTC Sellers

Just like Shopify and Amazon, every percentage point on fees hits your bottom line. Here’s what to expect when you sell on Temu, lining it up directly against your P&L:

What does this mean for a typical DTC brand moving fast SKUs under $20?

• Gross Margin Reality:
  If you’re running a 60% landed margin from your own site, expect Temu to pull you down closer to 45–50% once discounts and platform fees layer on top.
• Network Effect on Volume:
  Many brands see a net drop in per-unit profitability but make up some ground with velocity—think clearing out 1,000+ units in days, not months.
• Watch the “Hidden” Costs:
  Price wars are fierce, and customers expect deals. Add in coupon stacking and platform-induced markdowns, and you’ll see additional margin erosion if you’re not monitoring promo math closely.

To see a breakdown with updated numbers and tips on structuring your pricing for survivability, check out this complete guide to Temu seller fees for 2025.

Bottom line: Temu is a margin compression play, not a margin expansion one. It’s about moving volume, liquidating efficiently, and treating the incremental profit as a lever—not a profit center.

Onboarding Experience & Time to Value

Let’s not pretend onboarding is “one click and you’re live”—but Temu is fast compared to most channels. Here’s what you’re walking into:

• Required Documentation:
  • Business registration (LLC, corporation, or partnership)
  • EIN/tax number
  • Proof of address and authorized signatory—simple, straightforward paperwork (good news: you don’t need weeks of compliance docs)
• Getting Started Timeline:
  • Many sellers report completing application and initial listing in under 24 hours (Shopify has a similar pace; Amazon can take a week or more with more stringent document checks).
  • Fast-track support available with onboarding agencies for complex catalogs or bulk uploads. If you need white-glove setup, firms like LeadsPro have walked hundreds of brands through Day One: The Complete Guide to Temu Seller Onboarding.
  • Average time from initial registration to first order: as little as 7–10 days if you already have optimized content and stock ready.
• Learning Curve:
  • If you’ve set up on Shopify or plugged into Amazon, the Temu dashboard feels basic but clean. Feature set is stripped down; fewer knobs than Seller Central or even standard Shopify apps.
  • Product imports sync smoothly but don’t expect the robust automation flow or deep attribution from more mature platforms.
  • Most new sellers can self-onboard, but large catalogs or advanced bundling require patience.

Here’s the pattern I see: brands coming from a Shopify or Amazon background typically spend less time wrestling with Temu than they do integrating a new ERP or complex Shopify app. Expect quick momentum at the start, with tweaks and optimizations continuing as you watch order trends.

For step-by-step screenshots and real seller war stories on getting started, this Shopify guide on how to sell on Temu covers every stage from account creation to the first listing.

Seller Support and Post-Sale Operations

If you’re used to Amazon’s firehose of help docs, dedicated reps, and automations, Temu’s support ecosystem will feel leaner—and sometimes, that’s a double-edged sword.

• Seller Service Quality:
  • Support is responsive for simple onboarding and basic catalog issues, using chat, email, and ticket queues.
  • Advanced operational questions or policy disputes often see longer wait times, sometimes 2–3 days, especially for non-China sellers.
  • There are reports of support variability: strong service with onboarding agencies or in-platform help; less consistency when scaling or disputing returns/refunds.
• Dispute and Return Handling:
  • Buyers have the benefit of an aggressive return window and fast refunds, pushing sellers to move quickly on disputes.
  • Sellers bear most return shipping costs and platform-favoring buyer protection policies. Plan this into your COGS and post-sale processes.
  • Fewer “automation rails” for escalating disputes than Amazon—expect some manual back-and-forth, especially as volume grows.
• Scaling Risk:
  • Platform’s rapid growth means policies and enforcement mechanisms change often; what works smoothly today might hit bottlenecks after a policy update or surge in sales.
  • Some brands scale into high velocity only to hit service snags—think inventory holds, catalog gating, or sudden account reviews with little advance warning.

The honest takeaway: Temu support works well enough for efficient, “set it and forget it” volume. If your catalog needs frequent updates, or you want the predictability of Amazon’s appeals pipeline, expect to build in extra bandwidth for process fire drills.

If you’re considering a full-platform push, it’s critical to weigh the pros and cons of Temu’s support system versus more mature models. For hands-on insights from sellers who’ve scaled, I suggest this detailed look at support and onboarding experiences.

Key Insight: Temu is designed for speed and scale, not high-touch handholding. If your operations team prizes control and granular communication, layer in your own process rules from day one.

Quick action step: map your service SLAs and risk points before loading SKUs—then run test orders and returns to stress-test the process before you go all-in.

Final Verdict & Strategic Guidance

If you’re looking for the bottom line on Temu Seller Central, here’s what I want you to take away: this channel is not a panacea, but for the right operator it can build serious order velocity and open up new plays—if you approach it with sharp eyes and a test-and-measure mindset. After seeing DTC brands run the gauntlet, I’ll break down what the data shows, what smart operators are actually doing to profit, and the strategic traps to sidestep.

This section is for leaders who are weighing Temu as part of a broader growth engine. If your questions revolve around P&L impact, team bandwidth, and fit with Shopify or Shopify Plus, keep reading. Quick reminder—this is peer-level advice, not fluff. Let’s get you the clarity you need to make a move.

Why Temu? The Strategic Problem (and How It Shows Up Right Now)

Here’s the reality almost every founder at the table has voiced in the last six months: Your margins are getting squeezed, cash is stuck on shelves, and your team spends more time fighting complexity than finding true growth levers. Maybe Shopify is your home base, but with rising CAC and inventory drag, a single channel just doesn’t cut it.

What I hear again and again: “We need a way to move units fast, test pricing, and free up our team—without torching our brand.” That’s where Temu gets a seat at the table. The payoff? A new lane for velocity, rapid iteration, and operational clarity. The risk? Margin erosion, operational drag, and brand dilution if you approach it with the wrong mindset.

I’m Steve Hutt, founder of EcommerceFastlane and someone who’s walked hundreds of brands through similar strategic pivots. My goal here: Show you where Temu fits—and when it’s better left off your roadmap.

Who Is Temu For? (And Who Should Settle for Their Existing Stack)

Be honest about where your team is today. Temu isn’t a one-size-fits-all play. Here’s what the sharpest operators do before jumping in:

You should consider Temu Seller Central if:

• You have surplus or aging inventory tying up cash.
• Your order fulfillment is already dialed and can handle fast-moving units.
• Your model depends more on volume than premium brand storytelling.
• You want to test new SKU bundles, price points, or categories—quickly and with low risk.
• Your marketing team is disciplined about cross-channel, avoiding self-cannibalization.

You should wait or avoid if:

• Your margin is thin and price wars would hit your P&L hard.
• You still need every touchpoint to build brand equity (Temu’s audience skews price-first).
• You’re just getting a grip on order ops or still nailing your own DTC experience.
• Your resources are stretched covering existing channels, leaving no owner for a new platform.

The goal: Don’t use Temu as a distraction or desperation play. The brands that lose are those who treat it as a silver bullet.

Core Strategic Pros and Cons: Lessons from the Field

Every channel is a trade-off. Here are the real strategic advantages and pain points to expect, straight from peer operators and my own review cycles:

Pros:

• High Velocity for Slow Stock: Turn stale inventory into cash, sometimes within days.
• Low Barrier to Entry: Onboarding is quick—brands often see first sales in under two weeks.
• Market Testing at Speed: Perfect for launching or validating new products and pricing before wider rollout.
• Built-In Buyer Demand: Temu’s traffic can outstrip Amazon for select categories during flash sales.

Cons:

• Blunt Price Competition: Shoppers chase deals. Your bestsellers can become loss leaders if you don’t hold the line on promo math.
• Brand Control Risks: Minimal white-labeling; your product sits side-by-side with generic and adjacent brands.
• Operational Complexity: Handling spikes in demand, returns, and shifts in platform rules takes real attention and bandwidth.
• Support Variability: Service is efficient for basics but lags behind Amazon for complex issues or appeals.

Every time I see a brand succeed on Temu, it comes down to process discipline, granular margin control, and ruthless prioritization of SKUs. Those who stumble usually blame the platform, but the pattern is always the same—a lack of focus, or playing a premium game on a volume platform.

For more boots-on-the-ground stories and feedback, e-commerce voices on Reddit’s Temu seller threads spell out the operator experience without filters.

Key Alternatives and How to Decide

What I see repeatedly: Brands often split their tactics, using Temu for dead stock and market feedback, but keeping their hero SKUs exclusive to their core DTC or Amazon channels.

Peer-Level Strategic Guidance for Next Steps

This isn’t about jumping onto the latest trend. Treat Temu as a performance lever, not the center of your flywheel. Build clear rules:

• Sync your inventory and pricing tech stack (Shopify apps, inventory platforms) so you’re not creating shadow stock.
• Audit every SKU: Only list products where your margin holds up after platform fees and discount stacking.
• Use Temu’s feedback loop—analytics, buyer reviews, churn rate—to adjust quickly, then roll winning promos back into your main channels.
• Keep your ops team in sync. Fast sales can stress fulfillment and support; pre-plan for post-sale surges (returns, buyer questions).

Key insight: The highest returns always go to brands who treat Temu as a performance channel, audit results weekly, and keep their core equity elsewhere. Respect the power of rapid volume—but never hand over your entire growth plan to someone else’s algorithm.

Quick question: Where does your real stuck inventory live right now? Pull that report, map 20 SKUs, and decide if Temu makes sense for just one batch. That’s how the savvy operators build real, measurable ROI without risking their long-term brand story.

Next Steps

Temu Seller Central stands out as a rapid, high-volume channel where brands can quickly liquidate extra inventory and test fresh products without deep setup costs. This platform attracts deal-seeking U.S. shoppers and makes onboarding simple, so you can list products and start selling in days—not weeks. While Temu charges lower fees than Amazon, the real trade-off is lower profit margins due to constant price competition and frequent promotions. Sellers need strong operations, accurate cost tracking, and must act fast to keep up with market trends and volume spikes.

The main winners on Temu are established DTC brands running tight fulfillment, tracking margins closely, and using the platform to move non-core SKUs or explore new bundles without touching their flagship products. If you want to use Temu wisely, keep your best products and brand experience on your own site, but use Temu as a sandbox to clear stock and gain real market feedback. Never treat it as a silver bullet—results depend on disciplined management, sharp pricing, and knowing which products truly belong on a volume-first platform.

For ecommerce founders or marketers, the next steps are clear: review your slowest moving inventory, analyze true landed margins, and pilot a few SKUs on Temu. Use the platform’s analytics to track what works, and adjust your approach without risking your main brand value. Visit industry forums, check seller guides or talk to peer operators to learn from real experiences before you scale up.

If you’re serious about optimizing every sales channel, stay sharp, review your metrics weekly, and keep your top equity where you control the customer story. Temu can be a fast lane—but only for brands that know when to drive, and when to stay in their own lane. For further help, explore peer case studies or reach out in the comments to share your results and keep the conversation going.

Frequently Asked Questions

What is Temu Seller Central, and how does it differ from other online marketplaces?

Temu Seller Central is a platform that lets brands sell directly to a large, deal-seeking audience through Temu’s site. Unlike Amazon, which focuses more on established brands and higher fees, Temu aims for fast onboarding, low fees, and rapid inventory movement, often trading higher margins for speed and volume.

Who should consider selling on Temu, and who should avoid it?

Brands with extra inventory, strong order fulfillment systems, and lower-priced products benefit most from Temu. Premium, high-margin, or early-stage brands focused on unique storytelling should avoid Temu because price competition and volume pressure can hurt brand image and profits.

How quickly can a new seller get started on Temu, and what are the main onboarding steps?

Most new sellers complete setup within 24 hours if they have their business documents ready, including registration and tax info. Listing products is straightforward, and many see their first order in as little as one week, making Temu faster than Amazon or Walmart for beginners.

What are the biggest risks or drawbacks for DTC brands using Temu?

The main risks include reduced profit margins, increased price competition, and the potential for your brand to look generic next to low-cost alternatives. Temu’s buyer-focused policies can also mean more frequent returns, so you need strong operations and clear rules to manage these trade-offs.

How can brands use Temu without damaging their main online store or brand reputation?

The best approach is to list non-core or slow-moving products on Temu while keeping your hero SKUs and key brand experiences exclusive to your own website or trusted channels. Regularly review pricing and promotions so Temu sales don’t undercut your main business or confuse loyal customers.

Is it true that only bargain brands can win on Temu?

No, but Temu’s platform rewards speed, high volume, and low prices, so it’s much harder for niche, luxury, or story-driven brands to succeed there. Brands with margin flexibility and operational discipline—not just cheap prices—are the ones who see real returns.

What fees do sellers pay on Temu, and how do they affect profitability?

Sellers pay low referral fees (2–5%), plus payment processing and optional fulfillment costs for orders shipped from Temu’s warehouses. These fees are low compared to some platforms but, mixed with high discounts, will squeeze profit margins, so it’s vital to recalculate breakeven points on each SKU.

Are there practical tactics for maximizing sales and staying profitable on Temu?

Yes, use sharp product photos, strong keywords, and bundle or discount offers to stand out. Only list items with enough margin buffer, monitor your pricing against competitors, and use Temu for testing new products or clearing inventory—not your core brand growth.

What’s a common myth about selling on Temu that brands should know?

A major myth is that Temu is an “easy win” for any brand. In fact, brands without solid fulfillment processes, tight margin control, or a dedicated marketplace manager can lose money or damage their standing with rushed, poorly managed launches.

After reading an overview, where should users dive deeper before joining Temu Seller Central?

Check your inventory, run the numbers on your slowest SKUs, and read stories from brands in similar categories who’ve tried Temu. Visit forums, seller guides, and case studies to understand support issues, policy changes, and daily operations before committing your time and products.