Expand into selling wholesale with Shopify Academy’s learning path, B2B on Shopify: Launch and Customization. These three free courses are designed to help you set up and customize B2B features in your Shopify store.
Why This Matters
Understanding and implementing the right B2B store format and features for your needs can transform a business, allowing you to cater to and convert wholesale customers. Explore implementing B2B features such as companies, locations, catalogs, and sales staff so you can craft a personalized buying experience that builds stronger, lasting relationships with customers.
Highlights
Course 1: Deciding on Your B2B Store Format
- Learn about the two available B2B storefront formats: blended and dedicated.
- Understand key factors to consider when selecting the best format for your business
Course 2: Onboarding B2B on Shopify
- Implement essential B2B features such as companies, locations, catalogs, and sales staff
- Learn to configure checkout settings and tailor payment terms for wholesale customers
Course 3: Personalizing the B2B Buying Experience
- Discover strategies for creating a customized buying experience
- Explore pricing strategies, flexible payment options, and storefront customizations to enhance customer loyalty
Shopify Verified Skills Assessment
After completing the learning path, consider taking the Shopify Verified Skills assessment to validate your knowledge and earn a badge to showcase your expertise across your network.
Take Action
Learn how to unlock new opportunities with B2B on Shopify and drive your business forward.
