Today’s SMS marketing platforms range from completely DIY to completely managed, but we believe the most marketer-friendly option offers a balance of both. While a dedicated Customer Success Manager or Strategist can be critical to understanding SMS best practices, determining your most effective message copy, and more, you also deserve complete visibility into your SMS program and the ability to make informed decisions yourself. Otherwise, the speed at which you are able to drive success with SMS may be limited.
With an agile SMS marketing platform that provides maximum transparency and guidance, you can understand who your customers are, what content they prefer to consume, and what best engages them to adjust your strategy over time. That way, your SMS program will be set to evolve alongside your brand and your market.
These are the benefits of choosing an agile SMS marketing platform that moves with you.
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