If you’re looking for flexible sales ideas that attract customers during Black Friday Cyber Monday, look no further than Bold Bundles. With this one Shopify app, you can run multiple bundled product promotions through the BFCM weekend and beyond, keeping your offers fresh all season long!
In this article, we’ll demonstrate just how simple it is to set up six different bundled product promotions on your Shopify store.
Bundles are not just a versatile way to offer promotions, they are also a surefire way to boost average order value and units per transaction without diluting your margins with pure discounts.
Bundles are also a great way to move outdated or slower-moving inventory ahead of traditional clearance or markdown cycles.
Ready to get started? Let’s go!
First, install the app! You can either use the regular or premium tier free for 14 days.
Visit the Bold Bundles page on the Shopify app store.
Click on “Add app,” then “Install app.” You can upgrade to the premium version in your Shopify admin under Settings > Price Plan so that you can also offer BOGOs during your free trial.
Here’s how to create a buy one get one free deal with Bold Bundles. We used an apron and cookbook for this example.
Note: If products aren’t loading in the product selector, simply select ‘Sync Inventory’ and it will grab any missing products.
Buy one, Get one free – Apron and Cookbook
Here’s how to use Bold Bundles to set up buy one get one at percentage off deal. Here we’re using a necklace and earring bundle where shoppers can buy either and get the other 20% off. With Bold Bundles, you can sell multiple items as one product by creating a combo product.
This makes it easy for customers to buy multiple products at once while still syncing seamlessly with you Shopify inventory.
We kept it festive with holiday-themed cookie cutters for our example. Let’s walk through.
It should look something like once it’s live on your store.
Put a product on your store as a gift set to give shoppers the idea to buy Christmas gifts during their BFCM shopping.
Here we used the example of a shaving kit, a universal gift for guys.
A mix and match bundle give your customers the option to select two products from different categories. In this example, we’ll go back to jewlery.
This is a preset bundle you can create. When customers buy this combination of products together, they’ll automatically get the specified discount off all included products.
Perfect for something like a… pajama set!
Bundles are a great way to offer shoppers a great deal, enticing them to buy more and in turn increasing your average order value. Do it all with Bold Bundles!
They’re also a great way to mix up your promotions throughout the holidays, keeping your deals fresh to drive more traffic to your Shopify store.
Still not sure what kind of products you should bundle together? Read these product bundling secrets for strategies behind setting up great product bundles.
What kind of promos are you offering this BFCM and holiday season? Let us know in the comments below!
Try it free today. Start your 14-day free trial.
PLUS…
Join Bold x Skubana
THURSDAY NOVEMBER 21 at 1PM EST
Learn how you can increase average order value using a
Product Bundling strategy this holiday season!
Get Bold Bundles
Setting up a BOGO free
Setting up a BOGO percentage off
Combo products
Gift set product combo
Setting up a Mix & Match bundle
Group bundle
Try bundled promotions today!
Written by John Bruce
John is a full-time copywriter, part-time boxing coach, and former cable-access host.
This article was originally published by our friends at Bold Commerce.