120: Grow Dependable Recurring Revenue And Customer Loyalty Through Subscriptions

Your Business Is A Journey.  Invest In Yourself Today.

Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

Bold Subscriptions is now fully integrated with Shopify’s Native Checkout and Shopify Payments, so customers can purchase one-time and subscribe to recurring products together.

My guest in today’s episode is Jay Myers the Co-Founder and VP of Growth at Bold Commerce. They are one of the largest Shopify Developers solving a lot of unique challenges for retail and DTC brands. Their biggest endeavor yet is subscriptions on Shopify checkout.

What You Will Learn Today

• Why now is the time to consider a subscription or membership option for your Shopify brand.
• The next iteration of Shopify’s checkout.
• Why a subscription customer, on average, has 178% higher lifetime value than a first-time customer.
• Why a successful subscription business needs to have an aspect of replenishment, curation, and access.

Links And Resources Mentioned

• Bold Commerce
• Bold Subscriptions Shopify App – 60-Day Free Trial
• Full Selection of Shopify Apps Built by Bold
• 6-Months Free Trial of Select Bold App
• Resource Library + Case Studies
• Own Your Commerce Podcast
• Shopify Subscription APIs

Walkthrough Of The New Bold Subscriptions On Shopify

Tweetable Gold Nuggets

[click_to_tweet tweet=”Bold Subscriptions gives you the flexibility to create a subscription offering that’s as simple or complex as you want, to help grow dependable recurring revenue and customer loyalty.” quote=”Bold Subscriptions gives you the flexibility to create a subscription offering that’s as simple or complex as you want, to help grow dependable recurring revenue and customer loyalty.”]

[click_to_tweet tweet=”As a Shopify brand, you can now offer a build-a-box, monthly clubs, memberships, rentals, and more, or create your own unique subscription offering.” quote=”As a Shopify brand, you can now offer a build-a-box, monthly clubs, memberships, rentals, and more, or create your own unique subscription offering.”]

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast and it’s sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on Apple Podcasts. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally! Thank you kindly.

Growth Mindset?

Listen to the eCommerce Fastlane podcast on Apple Podcasts, Stitcher, Google Play, or Spotify and subscribe to get notifications when new shows are released.

[do_widget id=black-studio-tinymce-12]

TODAY’S AMAZING EPISODE SPONSOR

Grow an Authentic DTC Brand with the #1 influencer marketing software platform for creating genuine, direct relationships with influencers.

GRIN is the only influencer marketing software built specifically for eCommerce. From discovery & outreach to relationship management & campaigns, product seeding, discount codes & affiliate links, content tracking & rights management, sales tracking & deep analytics.

GRIN’s software helps with the tenure influencer marketing workflow. Top DTC brands trust GRIN as their influencer marketing platform for rapid growth and scale.