AWIE Live @ Shoptalk: The Highlights


After a long two years of virtual events, we were thrilled to actually get together IRL to celebrate our AWIE 2022 Honorees at Shoptalk! We held a breakfast for all of our amazing women on March 29 at Fleur in Vegas, and it was so meaningful for everyone involved.

Our event sponsors were The Stable, Refersion, and Gorgias. A portion of their sponsorship funds were donated to Girls Inc. — $1,500 total — along with proceeds raised from our event day raffle (more on that below).

We started the event with mingling and mimosas (a great way to start any day), followed by a delicious breakfast. Then, I was honored to moderate a chat between two of our AWIE 2022 Honorees: Meg Pederson, founder at steep & mellow and NJ Falk, Managing Partner at APL. Meg shared her truly inspiring experience of founding a company right out of college, while NJ shared her vast experience in eCommerce, and the wisdom that comes with it.

The Attendees
We had 80 attendees at the event, in …

This story continues at Yotpo

Special thanks to our friends at Yotpo for their insights on this topic.
Leave a Reply

Your email address will not be published. Required fields are marked *

10 Shopify Tips For New Store Owners [2022]

10 Shopify Tips For New Store Owners [2022]

10 Shopify Tools To Look Out For In 2022

10 Shopify Tools To Look Out For In 2022


Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

You May Also Like
payday loans loans for bad credit
where can i buy clomid buy clomid