She and her co-founders quickly learned how hard it is to run an inventory-based business out of an apartment. 🤯 Six years later, they’re in a 20,000 square foot warehouse.
But they started out scrappy. Fresh out of school and just 22 years old at the time, the team was on a tight budget.
But Chelsea has been obsessed with the brand’s look and feel from the very beginning. And even though their revenue is in the millions now, she’s still really hands on – with everything from social media, to email, to packaging, to site design. And it shows.
So we wanted to find out what she prioritized from the very beginning to create such an aesthetically appealing brand in every single way.
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Chelsea Moore started BOXFOX out of her tiny apartment in Southern California.
This article originally appeared in the Privy blog and has been published here with permission.