Data Snacks Video – Email Sends

data-snacks-video-–-email-sends

In Email Marketing, email sends are the number of emails that go out from your brand’s account to your subscribers.

Here’s Jeremy for more:

Why Is Tracking Email Sends Important?

By monitoring the number of emails that you send, you will be able to determine the costs that you have to pay your email provider. Additionally, you want to really consider the messages that you are sending at a high volume. The more people you email, the larger the potential is to drive more sales.

For content on related metrics, head over here to learn about Email Open Rate and over here to learn about Email Click Through Rate.

Special thanks to our friends at Daasity for their insights on this topic.
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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of VisionPros.com, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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