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Do Loyalty Programs Work? A Psychological And Economic Analysis

do-loyalty-programs-work?-a-psychological-and-economic-analysis
Do Loyalty Programs Work? A Psychological And Economic Analysis

Fun fact: a Statista survey recently found that 70% of consumers engage longer with a brand if they are members of its free or paid loyalty programs. 

This article originally appeared on Marsello and is available here for further discovery.
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