Conversion

Messenger Marketing: Your Secret Weapon To Drive 14% Revenue Growth In A Year [Free Webinar]

messenger-marketing:-your-secret-weapon-to-drive-14%-revenue-growth-in-a-year-[free-webinar]

DTC brands are heavily dependent on paid media to acquire customers and penetrate new markets. However, they often lack profitability and end up in a constant cycle of buying new customers.

As paid media is driving up customer acquisition costs, it’s making it more and more necessary for businesses to look for new avenues to get their message out there.

Learn what DNVB brands are doing to lower acquisition costs and discover how you can invest in retention marketing strategies with a healthy ROI.

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This article originally appeared in the Recart blog and has been published here with permission.

About the author

Steve Hutt

Steve has entrepreneurship in his DNA. In the early days of online commerce, he achieved Power Seller status at eBay, which then propelled him to become a founding partner of VisionPros.com, a contact lens, and eyewear retailer. After a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is part of the Merchant Success Team at Shopify Plus, where he is a Strategic Advisor helping brands continue to grow and scale with the Shopify Commerce Platform.

To maintain a competitive edge and life of learning mantra, Steve also hosts and produces a top-rated weekly podcast show, eCommerce Fastlane, where he interviews Shopify partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands build and scale lifetime customer loyalty.