Newly Released: Focus Reports Sent To Your Email Directly From Repeat Customer Insights


After a few months of development and testing, I have released a major update for Repeat Customer Insights.

Now, you are able to subscribe to any of the three Focus reports and have them delivered to your email automatically. Either monthly or weekly (or even daily).

The goal of the app has always been to help Shopify stores better understand their customers and learn how to grow them. Until now, that required coming back to the app to review how things have progressed.

With these email subscriptions, now the Focus reports come to you which will help keep their advice in-mind as you go about your day.

This is the first v1 version and I’ll be improving it as I go. The emailed reports are near-identical to the web-version, except for the graphs (I have an idea I’m working on to get the graphs into email…)

My hope is to get the Store Analysis emailable next as it includes a bunch of metrics that are important to track.

If you don’t have a Repeat Customer Insights yet, you can try out the demo to see what’s included in the reports or signup for a free trial.

Eric Davis

Segment your customers automatically with RFM

Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.

Install Repeat Customer Insights for Shopify

This originally appeared on the LittleStream Software Blog and is made available here to cast a wider net of discovery.
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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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