eCommerce Fastlane Podcast

117: Delight Your Customers And Futureproof Your Brand With Personalized Customer Experiences At Scale

EP117 Heyday

Your Business Is A Journey.  Invest In Yourself Today.


Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

Meet shoppers on the channel of their choice, and unify every conversation across your Shopify store, email, Facebook Messenger, Google’s Business Messages, WhatsApp, and more. You can track conversations, resolve issues, and measure customer satisfaction all in one spot.

My guest in today’s episode is Etienne Mérineau the Co-Founder and CMO from Heyday.

They are an end-to-end conversational commerce solution that helps Shopify merchants scale their sales and support team with AI automation.

Also, exciting times for the Heyday team, they partnered with Shopify Ping to roll out some of their enterprise-grade AI chatbot features to Shopify merchants.

What You Will Learn Today

  • What is an AI Chatbot and how can it help my Shopify brand.
  • How to boost sales and customer satisfaction through personalized 1:1 conversations.
  • Turn conversations into sales opportunities by capturing unique customer preferences like price, color, size, and material.
  • How to automate answers to repetitive questions to free your time to focus on what matters.
  • Understand your customer’s purchase path and get the pulse on your overall performance.
  • How helping is the new selling.

Links And Resources Mentioned

Tweetable Gold Nuggets

Heyday’s Conversational AI platform for retailers combines the power of AI with the human touch of your team to deliver 5-star experiences that boost sales.Click To Tweet
Personalize your Shopify store's customer experience by connecting to your product catalog to deliver tailored search, recommendations, and looping in your associates only when customers are ready to buy.Click To Tweet

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast and it’s sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.

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Thanks for being a supporter and loyal listener... I'll see you in the next episode!

TODAY’S AMAZING EPISODE SPONSOR

Grin

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GRIN is the only influencer marketing software built specifically for eCommerce. From discovery & outreach to relationship management & campaigns, product seeding, discount codes & affiliate links, content tracking & rights management, sales tracking & deep analytics.

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About the author

Steve Hutt

Steve has entrepreneurship in his DNA, starting in the early days of online commerce when he achieved Power Seller status through his eBay store. This propelled him to become a co-founder of VisionPros.com, a contact lens and eyewear retailer. With a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is a Senior Merchant Success Manager at Shopify Plus, where he helps identify, navigate, and accelerate growth in the complex world of commerce.

To maintain his competitive edge, Steve also hosts the eCommerce Fastlane Podcast and Shopify Founder Stories, a top-rated twice-weekly podcast where he interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands improve efficiencies, grow revenue, profit, and lifetime customer loyalty.