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Build Retention And Community Into Your Marketing Strategy Through A Loyalty Program

Tim powell's e-commerce fastlane ep 152 - build relationships and community in your marketing strategy through a loyalty program.

Your Business Is A Journey.  Invest In Yourself Today.


Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is Tim Peckover the Senior Marketing and Community Manager from Smile.io. They are the world’s largest loyalty and rewards platform provider that helps to scale Shopify brands by keeping their customers coming back. You can turn your hard-earned sales into repeat customers and maximize your customer acquisition efforts by turn transactional sales into passionate brand advocates.

What You Will Learn Today

  • Long-term benefits of turning transactional sales into passionate brand advocates.
  • Why loyalty is an emotion you need to earn with your customers.
  • Benefits of offering reward points for actions like writing product reviews, social follows, and celebrating a birthday.
  • How to create social proof with word-of-mouth marketing.

Links And Resources Mentioned

Tweetable Gold Nuggets

[click_to_tweet tweet=”Smile.io is the World’s Largest Loyalty Platform, providing easy-to-use and mobile-optimized reward programs that helps Shopify brands transform one-time sales into repeat and loyal customers. ” quote=”Smile.io is the World’s Largest Loyalty Platform, providing easy-to-use and mobile-optimized reward programs that helps Shopify brands transform one-time sales into repeat and loyal customers. “]

[click_to_tweet tweet=”Supercharge your email marketing and subscription tools with loyalty data, incentivizing reviews with points, reward customers on Shopify POS and more.” quote=”Supercharge your email marketing and subscription tools with loyalty data, incentivizing reviews with points, reward customers on Shopify POS and more.”]

Thank You For Listening

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Episode Sponsor: HiConversion Recommend

Today’s episode is sponsored by HiConversion Recommend powered by Amazon Personalize – product recommendations with the same AI used on Amazon.

With a 5-star rating on the Shopify App Store, HiConversion Recommend helps time-poor ecommerce teams to drive more new revenue from their existing web traffic. One-click Shopify integration, dozens of ready-to-go recommendation templates, effortless reporting, and a hands-free 7-day Product Recommendation Challenge, make it easy to put Amazon’s own AI to the test on your storefront.

Do you have 50+ products and $1M+ in online sales? If so, learn how to claim your seat and start your 7-Day Product Recommendation Challenge for Shopify.

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