eCommerce Fastlane

How To Make Your Shopify Brand Famous By Scaling Your Editorial Coverage

Your Business Is A Journey.  Invest In Yourself Today.

Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that’s being shared today!

In today’s episode, my guest is Chris Wirasinha the Co-Founder and CEO of Linkby. They are a platform that helps Shopify brands get more editorial coverage from premium publishers like Forbes Shopping, Bustle, Daily Mail, and more. Linkby can get you featured with full articles on premium news and lifestyle publishers and you only pay for the clicks back to your Shopify store.

What You Will Learn Today

  • The benefits of getting national editorial coverage for your Shopify brand.
  • Shopify brands and verticals that have received notable coverage.
  • Why readers are more likely to convert through editorial placements.
  • Growing list of publishing brands that are available on Linkby today.

Links And Resources Mentioned

Tweetable Gold Nuggets

Pitch to and get featured across some of the world's most well known and trusted publishing brands in 24 to 72 hours.Click To Tweet
Linkby has created a simple cost-per-click advertising platform between your Shopify brand and the publisher. You only pay for the clicks back to your store.Click To Tweet

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Episode Sponsor: Frontend


Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

If you’re tuned into the ecommerce space, you’ve no doubt heard about “going headless”, or building a “headless commerce storefront.” And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot. You may have heard that headless commerce means a move from “commerce-led” to a “content-led solution”. Or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.

The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand’s look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors. Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.

You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).

Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend

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