eCommerce Fastlane

The Next Wave For Growing A Shopify Brand Is Subscription-First Ecommerce

Your Business Is A Journey.  Invest In Yourself Today.

Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that’s being shared today!

In today’s episode, my guest is Dileepan Siva the Founder and CEO of Upscribe. They are a subscription solution that helps Shopify eCommerce merchants move beyond managing subscriptions to growing subscribers.

The subscription revolution has revolutionized the digital world. But it’s only just started for physical products. You’ll learn how Upscribe enables eCommerce merchants to leverage the true power of subscriptions to move beyond recurring transactions to building long-lasting customer relationships based on a subscription-first eCommerce business model.

What You Will Learn Today

  • How to maximize the next wave of subscription-first ecommerce.
  • Why Upscribe is focused on subscriber retention, growth and acquisition in that order.
  • How to have a clear customer journey that showcases the membership benefits of your brand.
  • How to leverage the power of subscriptions beyond recurring transactions, to build long-lasting customer relationships.

Links And Resources Mentioned

Tweetable Gold Nuggets

Upscribe enables eCommerce merchants to leverage the true power of subscriptions to move beyond recurring transactions to build long-lasting customer relationships based on a subscription-first eCommerce business model.Click To Tweet
The first wave of eCommerce brands built their business on new customer acquisition. For a subscription-first business, retention is as if not more important to ensure more profitable and scalable growth.Click To Tweet

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Episode Sponsor: Frontend


Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

If you’re tuned into the ecommerce space, you’ve no doubt heard about “going headless”, or building a “headless commerce storefront.” And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot. You may have heard that headless commerce means a move from “commerce-led” to a “content-led solution”. Or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.

The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand’s look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors. Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.

You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).

Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend

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