eCommerce Fastlane

Create Happy Shoppers By Delivering Exceptional Customer Service Across All Digital Channels

EP191 Kustomer

Your Business Is A Journey.  Investment In Yourself Pays Dividends.

Today’s episode is brought to you by Attentive, the most comprehensive text message marketing solution for modern Shopify brands.

Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that’s being shared today!

In today’s episode, my guest is Vikas Bhambri the SVP, Sales & Customer Experience from Kustomer. They are a top-rated Customer Relationship Management (CRM) platform that helps Shopify brands to deliver modern omnichannel customer service that creates customers for life.

Kustomer is a Shopify Plus Certified App Partner and powers many notable brands in the Shopify ecosystem like Thirdlove, Bulletproof Coffee, Untuckit, Outdoor Voices, and more.

This is a timely conversation with the holiday shopping season just around the corner.

What You Will Learn Today

  • The new expectations of personalized customer support.
  • Why ticketing systems are outdated for the modern consumer.
  • Advancements in Kustomer’s AI interpret a customer’s intent to resolve or route requests faster.
  • Why consumers are contacting customer service throughout the buyer journey: before, during and after the transaction.

Links And Resources Mentioned

True Omnichannel Customer Service

Enabling Exceptional Customer Service

Tweetable Gold Nuggets

Support tickets don’t tell you much about your customer. You need context-rich actionable insights from a single source. With the Kustomer CRM platform, you get a unified view of the customer, sentiment analysis with trigger automated workflows.Click To Tweet
Consumers are now contacting customer service quite evenly throughout the buyer journey: before, during and after the transaction.Click To Tweet

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Growth Mindset?

If you’re reading down here, I know the answer 😉

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Episode Sponsor: Attentive

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Today’s episode is brought to you by Attentive, the most comprehensive text message marketing solution for modern Shopify brands.

How do the most innovative companies reach mobile consumers? Meet Attentive, the text messaging solution trusted by innovative retail & e-commerce brands like CB2, Coach, and thousands of Shopify brands. 

On average, Attentive customers see 25x ROI and 18.5% of their online revenue driven by SMS.  You can grow your SMS list fast and engage with high-value mobile subscribers with personalized messages that exceed your performance marketing goals. 

Getting started is super easy. Attentive’s best-in-class SMS marketing experts will help you quickly launch and scale your SMS program. 

Are you ready for SMS to become one of your top three revenue channels? 

Learn how to get started with your free trial by requesting a demo at

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