eCommerce Fastlane

Sell More, Work Smarter, And Future Proof Your Growth Strategy With A PIM

Your Business Is A Journey.  Investment In Yourself Pays Dividends.

Today’s episode is brought to you by the Rewind App. This should be the first thing you install on your Shopify store to protect against human error, misbehaving apps, or collaborators gone bad. It’s the trusted backup solution for over 100,000 businesses.

Our North Star

Educate and inspire Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. Each week, Steve Hutt and his expert guest discuss the latest cutting-edge marketing strategies, tactics and share a roadmap to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Learn from those who are winning and get to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that’s being shared today!

In today’s episode, my guest is Jon Marsella, the Founder and CEO of Jasper PIM. They are an eCommerce acceleration tool that helps Shopify merchants to quickly organize, automate and syndicate their product information accurately, saving time, reducing errors, and increasing sales velocity. Today you’ll learn why it’s imperative to have a single source of truth for product data.

What You Will Learn Today

  • What is a PIM (Product Information Management).
  • Why successful Shopify brands use a PIM as a source of product truth.
  • How product information management assists in merchandising a store.
  • When does a Shopify brand know when the time is right to consider a PIM.

Links And Resources Mentioned

Connect With ReConvert

Thank You For Listening

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Growth Mindset?

If you’re reading down here, we know the answer 😉

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Episode Sponsor: Rewind


Today’s episode is brought to you by the Rewind App. This should be the first thing you install on your Shopify store to protect against human error, misbehaving apps, or collaborators gone bad. It’s the trusted backup solution for over 100,000 businesses.

The Common myth is that Shopify has a backup that you can use when something goes wrong with your store.  The truth is, they don’t!

So what do you do?

You use Rewind to protect your Shopify store with automated backups. The Rewind App should be the first thing you install to protect your store against human error, misbehaving apps, or collaborators gone bad. It’s like having your very own magic undo button. It’s Trusted by over 100,000 businesses, larger and small. 

Get your FIRST MONTH FREE by responding to their welcome email and mentioning eCommerce Fastlane.

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