eCommerce Fastlane

How To Strengthen Your Shopify Brand With Customers After They Click Purchase With Andrew Chan Of AfterShip

EP227 AfterShip

Your Shopify Ecommerce Business Is On A Journey.  Today’s Shopify Podcast Will Help Accelerate DTC Growth And Scale.

Today’s episode is brought to you by Recharge, the leading subscriptions payments solution for Shopify stores. 

In today’s episode, my guest is Andrew Chan the Co-Founder & CMO of AfterShip.

AfterShip is a post-purchase tracking and notification platform for Shopify ecommerce businesses ranging in size from SMB to mid-market to large enterprises. While most ecommerce solutions focus on customer touchpoints up to the moment they click “Purchase,” AfterShip prides itself on strengthening brands’ post-purchase experience including improving the returns process, providing more accurate order arrival data, and streamlining updates to customers after purchase.

More and more brands are starting to realize that the post-purchase experience is part of the brand experience and is a major driver of repeat business. Because repeat customers are the lifeblood of businesses they cost less to acquire than new customers, spend more than new customers, and can act as brand ambassadors. It is becoming more and more important that retailers provide top-notch post-purchase experiences.

No other ecommerce business offers the same robust ecosystem of post-purchase products as AfterShip and leading merchants on the Shopify ecommerce platform, top marketplaces like Amazon, eBay, Etsy, Groupon, Rakuten, and Wish, and major retail brands like Good American, Harry’s, Gymshark, Blenders Eyewear, Pura Vida Bracelets, and Kylie Skin all turn to AfterShip for their post-purchase needs.

As people increasingly engage in online shopping, it is now more important than ever for online retailers to have a strong post-purchase strategy.

Get Your Competitive Growth Marketing Edge

Our North Star is to inspire founders and marketers to accelerate growth through podcasts and strategic insights. Twice weekly, Steve Hutt and his expert guest discuss the latest marketing strategies and current tactics to accelerate growth and scale in 2022. You’ll learn how to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify-powered brand. Today’s episode gets you one step closer to learning from those who are winning in e-commerce!

What You Will Learn Today

  • How to leverage the post-purchase experience to increase revenue and drive repeat customers.
  • Why is the post-purchase experience so vital to driving drive brand loyalty.
  • Get increased customer satisfaction with a branded ecommerce tracking page.

Links And Resources Mentioned

Connect With AfterShip

Tweetable Gold Nuggets

Customers are almost desperate to engage post-purchase, so why waste the opportunity?Click To Tweet
Progressive Shopify businesses are starting to realize that the post-purchase experience is part of the brand experience and is a significant driver of repeat business.Click To Tweet

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Episode Sponsor

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Today’s episode is brought to you by Recharge, the leading subscriptions payments solution for Shopify stores.

Thousands of Shopify merchants use subscriptions powered by Recharge to grow their business and their communities by increasing average order value, reducing churn, and providing predictable recurring revenue.

Turn transactions into relationships and experience seamless subscription commerce with Recharge.

Check them out at rechargepayments.com

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eCommerce Fastlane | Shopify Podcast For DTC Brands | Growth Marketing Strategy For Entrepreneurs | Listen Notes