Podcast

Episode 35: Influencer Marketing Strategies To Drive Brand Awareness, Conversion, And Retention

What You Will Learn Today…

Today I’m chatting with Joe Gagliese, the Co-founder of Viral Nation. He talks about one of the hottest topics in eCommerce, Influencer Marketing.

We dig into specific strategies, tactics, and most importantly, what you as a Shopify store owner should consider today to move the needle in improved brand awareness, conversion, and retention.

On this episode you will learn:

  • Why influencer marketing is so effective for e-commerce companies.
  • What the biggest challenges are when it comes to social for e-commerce companies, and what you can do to solve it.
  • The benefits of spending more time on ways to grow your social media footprint than on content to feed it.

…this is an incredibly educational episode, so click play and let’s learn!

Links And Resources Mentioned In This Episode

The Golden Nuggets

Extract the full value of influencers through content, whitelisting digital spend, retargeting, and SEO.Click To Tweet

Ways To Connect With Joe And The Viral Nation Team

Email: joe@viralnation.com
Twitter: @viralnationinc
Facebook: Facebook.com/theviralnation
Instagram: @viralnation
Company LinkedIn: Linkedin.com/company/viral-nation-inc
Joe Gagliese LinkedIn: Linkedin.com/in/joegagliese

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!

Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. I don’t want you to miss any episodes!

Thanks for being a supporter and loyal listener... I'll see you in the next episode!

About the author

Steve Hutt

Obsessed with ecommerce, entrepreneurship, and Shopify. If you have the desire to learn and implement what's working today for Shopify brands, I'm excited you're here! This industry blog and podcast is my digital brain where my guests and I share cutting-edge marketing strategy, must have Shopify apps, and marketing platforms that will help you grow and scale. To do this, I'm on the Merchant Success Team at Shopify Plus and host of the eCommerce Fastlane Podcast.