eCommerce Fastlane

Episode 4: Get A Competitive Advantage With A Subscription Option

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Welcome to Episode 4.  Have you ever considered offering a subscription option for the products you sell on your Shopify store?  …if so, this episode is for you.  You’ll learn how to increase customer loyalty and lifetime value by having a subscription option. Ultimately repeat customers are 7x more valuable than one-time purchasers.

This week, I have a great chat with Chathri Ali who is the Head of Growth for ReCharge Payments.  They are the leading platform to launch and scale a subscription business with Shopify.

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