On today's episode, I’m chatting with Ron Dod, Co-founder, and CMO of Visiture. They are a Shopify Plus Agency Partner that is focused on helping eCommerce companies grow their brand online and increase the bottom line through paid and organic traffic.
Through an omnichannel marketing approach, they incorporate web design, development, conversion rate optimization, Google shopping campaigns, SEO, content marketing, social ads and more….
They help Shopify brand to gain more market share, loyalty, and growth.
Lot’s of gold nuggets shared in this episode that you can apply to your Shopify business today!
What You Will Learn Today…
- What is search engine marketing?
- Is voice search a tactic you should consider for your Shopify store?
- Pitfalls that Shopify merchants make when it comes to SEO
- How does PPC work and where should a Shopify merchant start advertising with Google?
- The future of PPC and paid acquisition strategies
- Tools and Shopify Apps that can give you a strategic advantage
- Should you hire an agency or marketing company right away?
Links And Resources Mentioned In This Episode
- SkyScraper Technique
- Perfect Audience
- Google Shopping App by Shopify
- Search Engine Journal
- Practical Ecommerce
- Shopify Blog
- Shopify Plus Blog
Tweetable Gold Nuggets
[click_to_tweet tweet=”More competition = Lower performance… To grow and thrive, Shopify brands need to focus on customer lifetime values.” quote=”More competition = Lower performance… To grow and thrive, Shopify brands need to focus on customer lifetime values.”]
[click_to_tweet tweet=”You can never outsource your marketing fully or you’ll most likely be unsuccessful. ” quote=”You can never outsource your marketing fully or you’ll most likely be unsuccessful. “]
Thank You For Listening
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Growth Mindset? …thought so!
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