Podcast

73: Reward Your Customers For Referrals To Drive Revenue For Your Shopify Brand


My guest in today’s episode is Raúl Galera from ReferralCandy a platform that helps Shopify brands run customer referral programs.

Referral programs are powerful. Word of mouth influences 80% of buying decisions, and customers trust referrals over every other channel. Your customers will know at least one other new customer; why not reward them for making a referral?

Let’s jump in and learn more about this powerful sales channel.

What You Will Learn Today…

  • Grow Your Shopify Sales Through Word-Of-Mouth Marketing.
  • Customize Your Rewards For Referring Customers And Friends With Store Discounts, Cash Payouts, Or Custom Rewards.
  • Word-Of-Mouth As Part Of An Overall Customer-Centric Strategy.

 Links And Resources Mentioned In This Episode

Why Is Referral Marketing So Powerful?

Tweetable Gold Nuggets

Word of mouth influences 80% of buying decisions.Click To Tweet
Customers trust referrals over every other channel.Click To Tweet
Referred customers are more loyal (higher NPS), spend more (higher LTV and AOV) and refer more customers themselves.Click To Tweet

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Episode Sponsor

This episode is brought to you by Carro, an incredibly powerful Shopify app.

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About the author

Steve Hutt

I'm obsessed with entrepreneurship, commerce, and Shopify. If you have the desire to implement what's working today for direct-to-consumer brands on Shopify, I'm excited you're here! Get the Shopify help you need. This industry blog and podcast is my digital brain where my guests and I share cutting-edge marketing strategy, must-have Shopify apps, and marketing platforms that will help you build and scale lifetime customer loyalty. To do this, I'm part of the Merchant Success Team at Shopify Plus and host of the eCommerce Fastlane Podcast.

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