My guest in today’s episode is Raúl Galera from ReferralCandy a platform that helps Shopify brands run customer referral programs.
Referral programs are powerful. Word of mouth influences 80% of buying decisions, and customers trust referrals over every other channel. Your customers will know at least one other new customer; why not reward them for making a referral?
Let’s jump in and learn more about this powerful sales channel.
What You Will Learn Today…
- Grow Your Shopify Sales Through Word-Of-Mouth Marketing.
- Customize Your Rewards For Referring Customers And Friends With Store Discounts, Cash Payouts, Or Custom Rewards.
- Word-Of-Mouth As Part Of An Overall Customer-Centric Strategy.
Links And Resources Mentioned In This Episode
- ReferralCandy – 30 Day Free Trial + $50 Credit (essentially 2 months free!)
- ReferralCandy Shopify App
- Riff Raff & Co
Why Is Referral Marketing So Powerful?
Tweetable Gold NuggetsWord of mouth influences 80% of buying decisions.Click To Tweet Customers trust referrals over every other channel.Click To Tweet Referred customers are more loyal (higher NPS), spend more (higher LTV and AOV) and refer more customers themselves.Click To Tweet
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This episode is brought to you by Carro, an incredibly powerful Shopify app.
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