Podcast

81: Redefine Your Brands Mobile Ecommerce Experience Through Headless Commerce & PWA


My guest in today’s episode is Brian Anderson the Co-Founder and Product Architect of Nacelle. They are a headless Shopify solution paired with PWA (Progressive Web App) that helps merchants increase both mobile conversion rates and cart sizes.

What You Will Learn Today

  • How to give your customer’s ability to shop online as if they were using a mobile native app without having to download anything.
  • What’s all the buzz around headless commerce?
  • How PWA (Progressive Web App) technology is helping Shopify brands significantly improve mobile conversion rates.

Links And Resources Mentioned In This Episode

Tweetable Gold Nugget

Your whole Shopify store loads once and never have to reload. This allows customers to navigate around the site instantly, driving higher conversion rates and cart sizes.Click To Tweet
PWAs (Progressive Web Apps) can not only enhance SEO performance, but they can help create a better user experience, increase conversions and build greater brand loyalty.Click To Tweet

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About the author

Steve Hutt

I'm obsessed with entrepreneurship, commerce, and Shopify. If you have the desire to implement what's working today for direct-to-consumer brands on Shopify, I'm excited you're here! Get the Shopify help you need. This industry blog and podcast is my digital brain where my guests and I share cutting-edge marketing strategy, must-have Shopify apps, and marketing platforms that will help you build and scale lifetime customer loyalty. To do this, I'm part of the Merchant Success Team at Shopify Plus and host of the eCommerce Fastlane Podcast.