My guest in today’s episode is Justin Christianson, the Co-Founder of Conversion Fanatics. They are a marketing agency that focuses exclusively on strategic conversion rate optimization strategies that help Shopify brands realize true scalability and sustainable growth.
What You Will Learn Today
- Is A/B testing the same as conversion optimization?
- Areas that a Shopify brand should focus its efforts on to help them grow and scale
- Key problem areas that have been overlooked by some Shopify brands
- How to learn more about your visitor’s behaviors and their interaction with your brand
Links And Resources Mentioned In This Episode
- Conversion Fanatics
- Free In-depth CRO Analysis
- Conversion Fanatic Book: How To Double Your Customers, Sales and Profits With A/B Testing
Tweetable Gold Nuggets
[click_to_tweet tweet=”Always test your assumptions instead of blindly changing things. Data makes decisions easier.” quote=”Always test your assumptions instead of blindly changing things. Data makes decisions easier.”]
[click_to_tweet tweet=”Cut the noise listening to all the junk out there on how to grow. Instead, focus on learning more about your visitor’s behaviors and how they interact with your brand.” quote=”Cut the noise listening to all the junk out there on how to grow. Instead, focus on learning more about your visitor’s behaviors and how they interact with your brand.”]
Thank You For Listening
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EPISODE SPONSOR
Powerful features tailored for Shopify Brands
This podcast episode was sponsored by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google.
Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.