Podcast

88: Get The Knowledge, Skills, And Technology To Succeed With Facebook And Google Ads With An Autonomous Omnichannel Ad-Buying Machine


My guest on today’s episode is Yahav Hartman, CEO at Madgicx.com. They are becoming a market leader in the field of paid advertising and omnichannel ad optimization for Facebook and Google. They have created a powerful all-in-one platform for automation tactics, AI audiences, ad creation, creative insights, bidding & budget optimization, all paired with a strategic dashboard.

This is a compelling solution that can be leveraged to help drive more awareness, consideration, and conversions for your Shopify brand.

Learn more about Madgicx’s vision of becoming a fully autonomous and omnichannel ad-buying machine that will take over most of the tedious daily tasks performed by human advertisers.

What You Will Learn Today

  • How to make Facebook and Google advertising manageable and profitable.
  • How to build a full-funnel strategy including acquisition, retargeting, and retention.
  • How to stop inefficient budget spending by automating every aspect of your ads to unlock greater performance.
  • Learn what an autonomous ad-buying machine is and why it’s important.

Links And Resources Mentioned In This Episode

Man vs. Machine

Platform Demo

Tweetable Gold Nuggets

Build a Full-Funnel Strategy including Acquisition, Retargeting, and Retention, with AI that even an elite ad-agency wouldn’t set-up for you.Click To Tweet
Instead of looking for many point solutions, use a powerful all-in-one platform for Automation Tactics, AI Audiences, Ad Creation, Creative Insights, Bidding and Budget Optimization, and a Strategic Dashboard.Click To Tweet

Thank You For Listening

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EPISODE SPONSOR

Powerful features tailored for Shopify Brands


This podcast episode was sponsored by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google. 

Address your audience’s buying intent across different points in their customer journey. Omnisend provides you the tools you need to move your first-time visitors towards making a purchase – all from one platform.

Getting started is easy and your first 14 days are free + and extra 50% off for the first 3 months!

CLICK HERE to get started >> Omnisend.com

About the author

Steve Hutt

Steve has entrepreneurship in his DNA. In the early days of online commerce, he achieved Power Seller status at eBay, which then propelled him to become a founding partner of VisionPros.com, a contact lens, and eyewear retailer. After a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is part of the Merchant Success Team at Shopify Plus, where he is a Strategic Advisor helping brands continue to grow and scale with the Shopify Commerce Platform.

To maintain his competitive edge and life of learning mantra, Steve also hosts and produces a top-rated weekly podcast show, eCommerce Fastlane, where he interviews Shopify partners and subject matter experts who share the latest marketing strategy, platforms, and must-have apps, to help Shopify brands build and scale lifetime customer loyalty.