Recharge’s New Brand Is HERE!

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It’s an exciting day at Recharge! To reflect our growth as a company, we have rebranded, and are thrilled to share the outcome with you. With a new visual identity, expanded content, and redesigned website, we’re excited to chart the next phase of growth for Recharge and our merchants. 

Our process for rebranding builds on a promise to our merchants: to help them create lasting relationships with their customers through subscriptions. In the coming weeks, we will be sharing a look into our creative process and brand story, and how this all relates back to the role we play in our merchants’ business.

In the meantime, you may be wondering, “What does this mean for me?” Rest assured, you can count on us being here to support your business as usual. We are still the same Recharge—just refreshed and reenergized to better serve our merchants in this new period of growth.

To all our merchants and partners (that’s you!), we thank you for your continued support. We wouldn’t be who we are today without you.

-The Recharge Team

Special thanks to our friends at ReCharge Payments for their insights on this topic.
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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of VisionPros.com, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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