Shopify Dispatch Issue #392 – Raising Price Problems, Shop Sales Channel


Issue #392 – March 29th, 2023

Price / Customer Tradeoff

Kevin Hillstrom writes about how price increases that might appear profitable in the short-term, could have negative impacts in the long-term. Especially when it comes to merchandise and the need to liquidate.

The Shop sales channel has been added to Shopify admin

Shopify has added the Shop sales channel to the Shopify admin.

Learn which products build the best customers

Find which products create the most valuable customers with the First Product Analysis in Repeat Customer Insights. It goes beyond your best sellers by looking at long-term purchasing and retention behavior of your customers.

My articles this week

Find your whales in Shopify: the customers who place large orders

Comparing your Average Order Value

The safe redesign

Analyze your products and find which create the highest LTV customers

Eric Davis

Would you like to learn how to improve your store, attract happy customers, and sell more products?

Learn how in the Shopify Dispatch.

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This originally appeared on the LittleStream Software Blog and is made available here to cast a wider net of discovery.
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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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