Shopify Dispatch Issue #396 – Shopify Bill Pay, Collection List Performance

shopify-dispatch-issue-#396-–-shopify-bill-pay,-collection-list-performance

Issue #396 – April 26th, 2023

Introducing Shopify Bill Pay: Pay Any Business, Any Way You Want

Shopify has integrated with Melio to offer the ability to pay bills within Shopify.

While an interesting feature, it feels a bit off-topic for Shopify to build.

The Current State of E-Commerce Product List UX Performance (15 Best Practices)

Edward Scott released a collection of ways to make your product list pages (collections) perform better. There’s a lot of details could be a major conversion boost.

When are your best customers defecting?

Are your best customers defecting? Use Repeat Customer Insights to find out where in their lifecycle you’re losing them and what you can do to win them back.

My articles this week

Selecting the best customer segmenting model for your Shopify store

Describing RFM segmentation with Customer Grids

What is a cohort and how can they help segment your customers?

Three areas to focus on for strong repeat customers

Eric Davis

Would you like to learn how to improve your store, attract happy customers, and sell more products?

Learn how in the Shopify Dispatch.

Shopify Dispatch is a weekly curated newsletter with links and resources for Shopify merchants about Shopify and ecommerce.

We won’t send you spam. Unsubscribe at any time. Powered by ConvertKit

Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, traffic, SEO, customer acquisition, Rich Results, CRO… plus plenty of puns and amazing alliterations.

This originally appeared on the LittleStream Software Blog and is made available here to cast a wider net of discovery.
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Author

Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of VisionPros.com, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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