Simple Ideas To Get Started With Instagram Reels

Instagram has become a crucial tool for individuals and businesses in recent years. Unsurprisingly, Instagram has introduced Instagram Reels, a new feature, given that the platform has over 1 billion monthly active users.

With music, effects, and filters, users of Instagram Reels may produce 90-second video clips. Here are a few easy suggestions to get you started if you’re new to Instagram Reels.

Describe Your Brand And Yourself

Let your fans know all there is to know about you and your brand by starting with the fundamentals. You can provide information like your location, the brand’s core principles, and job type. The excitement of the video is usually increased with the addition of appealing music; see these examples to learn how to do it yourself.

Display Your Services Or Goods

Using Instagram Reels to promote your goods or services is one of the finest uses of the platform. Whether you own a company or are an influencer, making a short video highlighting your strengths is a terrific approach to drawing in viewers. If you’re a fashion influencer, you may, for instance, make a Reel highlighting your best clothes and accessories.

Share Behind-The-Scenes Video

You may use Reels to give viewers a behind-the-scenes look at your business or personal life. For instance, if you are a fashion designer, you might make a reel that details the whole process of designing a new outfit. You may create a reel detailing how you recorded your most recent song if you’re a musician.

Share How-Tos Or Tutorials

Share instructional or how-tos with your followers using Instagram Reels. You may produce quick, 60-second videos that instruct your viewers. For instance, if you are a makeup artist, you might build a reel demonstrating the ideal smokey eye. A fitness influencer might make a Video demonstrating how to perform a specific activity.

Share Reels With Announcements

An announcement that is catchy and interesting always piques your interest. Are you about to introduce a new product? Are you planning to grow? Will you plan an enjoyable challenge? Do you plan to hold a new workshop soon? Do you have any further essential announcements? Make it as intriguing as you can to pique the viewer’s interest.

Send Interviews You’ve Done With People In Reels

Interviews work nicely in videos as well. Also, it’s a fantastic way to enlighten viewers. Ensure the topic is relevant to your industry, offering, or product. Your voice alone will be recorded; therefore, you are not required to appear in the video. Make a videotape of the interviewee while asking them questions. Always get approval in advance.


A time-lapse is one of the additional Instagram reels you may create without being on camera. It resembles a before-and-after shot in that you depict the passage of time from the beginning to the finish. It is a fantastic form of content you may produce to demonstrate the process of producing something, cleaning up something, or carrying out an action.

Use The Voice-Over Function

You may add a voice-over to any video you submit as a reel. It entails playing a video while muting the original audio. Make your own voice recordings instead. The original sound is overlaid with this audio clip. You may utilize this for anything, such as to gain ideas from others and frequently watch the reels of other entrepreneurs.

Videos Of “Day In The Life”

These videos should not be confused with the “introduce yourself” videos. Using the popular hashtag #DayInTheLife, you may provide brief summaries of many kinds of days. Some people post pictures from their self-care days and weekends to showcase their appearances outside work hours. Some depict busy workdays when everything appears difficult.

Inspirational Videos And Quotes

Every once in a while, all of us need some motivation. If you can convey it to your audience with a humorous reel that shows even a tiny portion of the effort you put forth, exemplifies your work ethic, or otherwise puts a good light on the difficulties associated with running a business, go for it!

Relevant Information

Likely, you can’t spend too much on market research if your company isn’t a major one with a lot of capital. Social networking can help in this situation. There are numerous “relatable” instances, even if your audience isn’t made up of business owners in your sector. You’ll find even large businesses participating in these initiatives.

In Summary

A fantastic place for showcasing your talent and interacting with your audience is Instagram Reels. Following these easy tips, you may start utilizing Instagram Reels and making quick videos highlighting your goods, services, and distinctive personality. Have fun with it, and try various approaches to find what works for you and your target audience. You can use Savein to download your favorite Reels free of charge.

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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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