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This post is 100% dedicated to recognizing the amazing women who are helping to grow and shape the Shopify industry. Ecommerce is an incredibly exciting space, every day there are new businesses, new successes, and new ideas, but without these women, and the many many others out there just like them, this industry would not exist.
From all of us at Octane AI, and in our community, thank you for your insights, your contributions, and all that you do. With the help of a tremendous amount of friends on Twitter, as a community we have put together a list of amazing women in the Shopify space that you would be smart to follow on Twitter pronto. We absolutely did not get everyone, and would love to continuously add people to this list, so if you have recommendations, please tweet them at me at @MattPRD.
You can also follow the list I put together here: Women in Shopify Twitter List
In alphabetical order: I lead growth at ADmission: A membership community for DTC founders, operators, and marketers growing their online business.
Tweeting about marketing, startups, and art. Customer Marketing @Crayon. Formerly content & community @klaviyo.
Strategic Director @lucidnz | I like to sell things online
Wall Street Journal. Previously: adweek, nytimes, popsugar, the bold italic, buzzfeed + more.
Comms @Glossier. Beauty by way of venture capital and enterprise software. New York by way of San Francisco. Chaotic (definitely) good (I hope).
Hawke Media
partners and platform @Shopify – otherwise adventuring outside on skis, a bike or hiking boots. co-founder Pika Layers
Co-Founder @meetblume
Experiential Marketing @Shopify, wannabe ukulele player, therapy baker
Grammar enthusiast, rock climber, and surfer. Director of Brand and Content at “Shhh it’s a SECRET! I can’t tell you because it’s super exciting and important.”
COO @rechargepayment focused on scaling our team while maintaining a tight-knit #remote culture. Beach lover. USC alum. Fan of Trojans and Chargers football.
♕ #Millennial Expert, Top Rated Marketing & Branding Voice, Global Speaker, Consultant & 1:1 Coach 👩🏻💻#Millennialtalk Host, @Linkedin Instructor
Product @hashtagpaid | Previously @tryshoelace
Founder: @KlicklyTeam | Contributor: @Inc @HuffPost, etc | Speaker: @CES @SXSW @Cannes_Lions @Shoptalk | Activist: environment | Former actress: Y&R | @YEC
Writing about retail and ecommerce @BigCommerce by day. Austinite by night. Making the most of words, stories, and experiences. Prev. @skills_fund
Chief Baker @Causeway305 Marketing for Shopify merchants & partners Consultant to Shopify businesses looking to level up Nerd by day. Nerd by night.
Millennial personal finance blogger and content marketer. Fan of lattes, tracking your spending, and dogs, although not in that order. Insta: desiraeo
Strategic Partnerships @rechargepayment | elaine@rechargeapps.com
copywriter for #DTC and #ecommerce brands. SEO, paid social, email strategy.
writer @retail_brew by @morningbrew // bylines @glamourmag @harpersbazaarus // she/her
Founder @drinkhaus / etc.
Founder @pixcphotos + having fun with @tokshopcom. Love helping ecommerce businesses grow and scaling remote teams
Founder @hiwonderment @girlcapitalbos. Angel investor. Startup Advisor. @InVisionApp @HubSpot @Notarize alum. Kittens are my weakness
I write for eCommerce platforms & software that integrates with them. Also writing about retail & DTC for @Forbes @VogueBusiness & others.
Founder of @oui_thepeople Working on the reConstitution of Beauty. She| Her | Product Genius | Human-first marketer
Marketing and partnerships @OctaneAI. I used to be at @shopifyplus @smilerewards @hp.
Developer Founder @taproomagency, Co-host @LadybugPodcast, @ShopifyPlus Partner
Proud UCONN Alum, Now I spend my time between Woman biking, 👩🏼💻, and Airplane. Product Marketing @Shopify
Married. Entrepreneurs. Travelers. CurlMix Founders.
Investor at @ForerunnerVC. Admiration for quality brands, fascination with consumer behavior, love for the entrepreneurial journey.
Growth & Community @churnbuster High voltage sign Helping #DTC brands improve retention through authentic engagement. Host of Playing for Keeps 🎙Customers before metrics.
data + brand. head of growth @meetblume.
Lover of food with a severe aversion to decisions and a stark fear of staying in one place.
social @BigCommerce music ed @UTAustin #Bernie2020 random assortment of tweets on marketing, music, politics, ecommerce, pop culture and Bernie bros
Freelance Copywriter and Lifelong Learner. Marketing Manager and Resident Dog face Expert @futurecommerce
i’m passionately curious. Cofounder of @beardbrand
Email Marketing Strategist & E commerce Professional, lover of sunshine, German Sheperds, and movies.
tech partnerships @clearbanc | previous partnership director @tedxtoronto | cacio e pepe enthusiast Spaghetti
I write blog content for B2B SaaS companies like @Pipedrive, @CoSchedule, @Zapier, and @AWeber. Let me read, travel, and run! Journal: http://marijana.me. She/her.
Passionate about eCommerce. I have never seen an Insta ad on my personal account. Pi is my favourite number. Account Manager at @octaneai
VP of Product @OctaneAI, a Facebook Messenger platform focused on ecommerce and retail brands. Former VP Product @RebelMouse, Community @Klout. Stanford grad.
“Only the shallow know themselves.” O. Wilde
One third of @MaukauParis, a Paris-based @Shopify Experts agency. Making #ShopifyFrance happen, one day at a time!
Merchant Marketing Manager at @smilerewards, Co-owner of @shoplacswim, Passionate about eCommerce, content and creating cool stuff.
Help remarkable companies thrive in a digital age. Founder of Iceland’s 1st ecommerce agency @vinberagency. Speaker #ADWS2017 & #Iceweb18. Shopify Expert.
Paid social for eCommerce expert. Freelancer👩🏼💻. MBA ‘18. I do media buying and ad creatives for Facebook, Snapchat and Google ads. I also make UGC ads!
Conversion Rate Optimization @Shopify. I like growth, kittens and naps. I’m never the smartest person in the room
CEO @LimeSpot, driving revenue for retailers with data. Obsessed w social impact, leadership, innovation, diversity. Foodie & globetrotter. Opinions are my own.
#emailgeek Queen of onboarding tear downs. Founder of @fixmychurn. Email conversion strategist for DTC and SaaS brands. Speaker. Trainer. she/her
Working with fast growing @Shopify brands at @OctaneAI
Adrianne (@a_at_admission)
Alicia Thomas (@thealiciathomas)
Allison Burg (@alliburg)
Ann-Marie Alcántara (@itstheannmarie)
Ashley Mayer (@ashleymayer)
Ashley Scorpio (@ashleyscorpio)
Atlee Clark (@atleeclark)
Bunny Ghatrora (@bunnyghatrora)
Caitlin Teed (@caitlinteed)
Cara Hogan (@carahogan27)
Chathri Ali (@chathri)
Chelsea Krost (@chelseakrost)
Chelsea Oswald (@cheloswald)
Cooper Harris (@cooperharris)
Corinne Watson (@corinnejuliette)
Deb (@debmecca)
Desirae Odjick (@halfbanked)
Elaine (@elainesloboda)
Emily Hogoboom (@emily_hogoboom)
Halie LeSavage (@halie_lesavage)
Helena Price Hambrecht (@helena)
Holly Cardew (@hollyccc)
Jessica Meher (@jessicameher)
Kaleigh Moore (@kaleighf)
Karen Young (@k_young_one)
Katie Krische (@katiekrische)
Kelly Vaughn (@kvlly)
Kim Fleming (@kimmiefleming)
Kim Lewis (@kimandtimlewis)
Kirsten Green (@kirstenagreen)
Kristen LaFrance (@kdlafrance)
Kristin Eberth (@kristineberth)
Lanie DePasquale (@laniedep)
Leah Spector (@leahspector)
Lianne Hikind (@ladylillyr)
Lindsey Reindeers (@linze)
Liz Hilliard (@lizhilliard1)
Margot Paterson (@margotspaterson)
Marijana Kostelac (@marijanakay)
Marina Pérez (@perezaniram)
Megan Berry (@meganberry)
Milena Kovacevic (mediteranea12)
Olivia Kuczynski (@olivia_maukau)
Paige Harris (@pa1ge)
Rosastef (@rosastef)
Savannah Sanchez (@social_savannah)
Shanelle Mullin (@shanelle_mullin)
Sharon Goldstein (@sygoldstein)
Val Geisler (@lovevalgeisler)
Valentina Barron (@Valenti95238454)
The 250+ Page Playbook on Facebook Messenger & SMS Marketing for Ecommerce
Fast-growing DTC brands implementing this playbook have connected with 18x more customers, doubled their 7-day ROAS, recovered 5x more abandoned cart revenue & increased AOV 25%.
This article originally appeared in the OctaneAI blog and has been published here with permission.
