Did you know that in 2023, BigCommerce powered over 60,000 online stores, generating billions in sales?
In a digital world where e-commerce is king, understanding how to maximize your earnings on platforms like BigCommerce is not just bright—it's essential. In this blog post, we're diving deep into practical, actionable tips to help you swiftly boost your BigCommerce store's profitability. From leveraging cutting-edge marketing strategies to optimizing your store's layout, we'll guide you through the most effective ways to turn your BigCommerce venture into a money-making powerhouse. Join us as we unlock the secrets to making money fast in the ever-evolving landscape of online retail.
Are you looking for ways to make money fast on BigCommerce? Want to monetize your BigCommerce store and increase your earnings? Look no further! This article will provide vital money-making tips for maximizing your profits on BigCommerce and boosting your revenue.
BigCommerce offers a range of powerful strategies and features that can help you increase sales and maximize your profits. By implementing these tips, you can take advantage of the platform's potential and achieve financial success.
- Implementing the right money-making strategies can help you earn money fast on BigCommerce
- Monetize your BigCommerce store by utilizing its unique features and capabilities
- Increase sales on BigCommerce by optimizing your store and product pages
- Take advantage of social proof and customer service to build trust and enhance your sales
- Utilize effective marketing techniques, such as social media advertising and remarketing, to drive more traffic and boost conversions
By following these tips and implementing the right strategies, you can unlock the full potential of your BigCommerce store and achieve significant financial success. Get ready to make money fast and maximize your earnings on BigCommerce!
Table of Contents
Understand the Importance of Earnings in Stock Prices
Earnings heavily influence stock prices for companies like BigCommerce. Earnings represent a company's net profit and play a crucial role in determining its value in the market. Earnings are one of the most significant metrics investors consider when evaluating a company's profitability.
The relationship between earnings and stock prices is further reflected in the price-earnings (P/E) ratio. The P/E ratio is calculated by dividing the market price per share by the earnings per share. This ratio indicates multiple investors are willing to pay for a company's profits.
A higher price-earnings ratio suggests that investors expect higher growth and are willing to pay a premium for the company's earnings. Conversely, a lower price-earnings ratio may reflect lower growth expectations or perceived risks associated with the company.
For BigCommerce, understanding the importance of earnings in stock prices is vital for investors and traders. Investors can evaluate the profitability and growth potential by analyzing the company's earnings performance and the price-earnings ratio.
Earnings are a critical factor in determining the value of a company's stock. Investors closely monitor a company's earnings to assess its financial health and growth prospects.
Investors can make informed decisions about their investments by examining BigCommerce's earnings and comparing them to market expectations and industry standards. Positive earnings reports can attract more investors, potentially driving up the stock price, while adverse earnings reports can lead to a decline in stock prices.
In summary, earnings significantly impact stock prices, including those of BigCommerce. Investors evaluate a company's profits and the price-earnings ratio to assess its profitability and growth potential. Understanding this relationship is essential for individuals looking to make informed investment decisions in BigCommerce.
Analyzing Bigcommerce's Reported Earnings
BigCommerce Holdings Inc., a leading e-commerce platform, regularly reports its quarterly earnings, providing valuable insights into its financial performance. The company's most recent earnings report for the third quarter showcased positive results, indicating the potential for making money on BigCommerce.
BigCommerce Holdings Inc. reported $0.01 per share earnings, surpassing the consensus estimate. This demonstrates the company's ability to generate profit and deliver value to its shareholders. Additionally, BigCommerce recorded a year-over-year revenue growth of 7.7%, reaching an impressive $78 million.
These financial metrics highlight the company's strong performance and its position for future growth. The positive earnings per share and revenue growth indicate that BigCommerce is successfully capturing market share and monetizing its platform.
To visualize the financial performance of BigCommerce Holdings Inc., the following image provides a graphical representation of their quarterly earnings:
By analyzing BigCommerce's reported earnings, investors and merchants gain essential insights into the health and profitability of the company. These earnings results reinforce the potential for making money on BigCommerce and highlight the platform's ability to generate revenue and earnings per share.
Consensus Estimates and Analysts' Earnings Revisions for BigCommerce
Consensus estimates and analysts' earnings revisions are crucial in determining stock prices for companies like BigCommerce Holdings Inc. These metrics provide valuable insights into the company's future performance expectations and can significantly influence investment decisions.
In the case of BigCommerce, the current consensus estimate for the next quarter projects an earnings per share of $0.05. This estimate is based on the collective opinion of financial analysts who closely analyze the company's financials, industry trends, and market conditions.
It's important to note that analysts' revisions in earnings estimates reflect changes in their outlook for the company's financial performance. Positive revisions typically indicate a more optimistic view of future earnings, while negative revisions can signal potential challenges or concerns.
Investors and traders pay close attention to these estimates and revisions as they can significantly impact stock prices. A positive earnings revision can create positive market sentiment, attracting more buying interest and potentially driving the stock price. Conversely, an adverse modification can lead to selling pressure and a decline in the stock price.
Monitoring consensus estimates and analysts' earnings revisions can give investors valuable insights into market expectations and help them make more informed investment decisions. Considering these factors alongside other fundamental and technical indicators is essential before making trading or investment choices.
By staying updated with the latest consensus estimates and analyst revisions, investors gain a clearer understanding of the market sentiment surrounding BigCommerce Holdings Inc. and can adjust their strategies accordingly.
Please stay tuned as we explore more insights and strategies to ensure you get ahold of BigCommerce.
The Unique Features of BigCommerce for Boosting Sales
BigCommerce offers several unique features that can help boost sales on your online store. By utilizing these features effectively, you can increase your earnings and maximize your profits on BigCommerce.
- Competitive pricing: BigCommerce allows you to set competitive prices for your products, helping you attract more customers and increase sales.
- Growth potential: With BigCommerce, you can scale your business and tap into new markets, expanding your customer base and boosting sales.
- Customizable templates: BigCommerce provides a wide range of templates, enabling you to create a visually appealing and unique store that resonates with your target audience.
- SEO optimization: BigCommerce offers built-in SEO features and tools that help optimize your store for search engines, improving your online visibility and driving organic traffic.
- Integration with payment gateways: BigCommerce seamlessly integrates with popular payment gateways, providing a smooth and secure checkout experience for your customers, which can lead to higher conversion rates.
- Tools for improving conversion rates: BigCommerce provides various tools and features to optimize your store's conversion rates, such as abandoned cart recovery, product recommendations, and personalized marketing campaigns.
By leveraging these unique features of BigCommerce, you can create a competitive advantage, attract more customers, and ultimately boost sales on your online store.
I'd like you to please continue reading to learn more tips and strategies for increasing your earnings on BigCommerce.
Tips for Creating a Successful BigCommerce Store
Creating a successful BigCommerce store requires careful planning and execution. To ensure your store stands out and attracts customers, consider implementing the following tips:
- Create Attractive Product Pages: Enhance your product pages with high-quality images, detailed descriptions, and customer reviews. These elements help customers make informed purchasing decisions and establish trust in your brand.
- Advertise Your Store: Utilize various advertising channels to promote your BigCommerce store. You should consider running targeted ads on social media platforms and search engines to reach your desired audience and drive traffic to your store.
- Offer a Variety of Payment Options: Provide customers multiple payment options to cater to their preferences. Offering popular payment gateways and secure checkout processes can enhance the customer experience and boost sales.
- Focus on Customer Service: Deliver excellent customer service to build lasting customer relationships. Please respond to questions and help buy to ensure customer satisfaction.
Creating a successful BigCommerce store requires attention to detail and a customer-oriented approach. By implementing these tips, you can create an appealing online store that attracts customers and drives sales.
By following these tips, you can create a successful BigCommerce store that showcases your products effectively, engages customers, and drives sales. Remember to continuously optimize and refine your store to meet customer needs and stay ahead of the competition.
Leveraging Social Proof to Increase Sales on BigCommerce
Social proof is a powerful tool for increasing sales on your BigCommerce store. You can build trust and credibility with potential buyers by showcasing customer testimonials, reviews, and endorsements. People are more likely to purchase when they see that others have had positive experiences with your products or services.
Using plugins and widgets is one effective way to incorporate social proof into your BigCommerce store. These tools allow you to display customer reviews and ratings prominently on your product pages, giving potential buyers immediate access to feedback from satisfied customers.
Customer testimonials are a valuable form of social proof that can significantly influence purchasing decisions. When customers see positive testimonials from others who have used your products or services, they are more likely to trust your brand and feel confident purchasing. You should consider adding more testimonials on your website, homepage, or product pages to increase sales.
The products I purchased from XYZ Store exceeded my expectations. The quality and durability are outstanding. I highly recommend XYZ Store to anyone looking for top-notch products. – Sarah H.
Product Reviews and Ratings
Product reviews and ratings are another essential form of social proof that can increase sales on your BigCommerce store. Displaying star ratings and reviews allows potential buyers to see the positive experiences others have had with your products. This social proof builds confidence and encourages visitors to convert into customers.
I ordered a pair of shoes from ABC Store, which are incredibly comfortable. The sizing was accurate, and the quality was excellent. I would give these shoes five stars and highly recommend them. – John S.
Endorsements and Influencer Partnerships
Endorsements from reputable individuals or partnerships with influencers can also be powerful social proof that increases sales. When respected figures or famous social media personalities recommend your products or vouch for your brand, their followers are more likely to trust your offerings. Collaborating with influencers in your industry can help expand your reach and attract new customers to your BigCommerce store.
By effectively leveraging social proof on your BigCommerce store, you can establish trust, build credibility, and increase sales. Incorporate customer testimonials, product reviews, and endorsements into your website to showcase the quality and value of your products. Remember, social proof gives potential buyers the reassurance they need to feel confident in their purchase decisions.
Importance of Unique Store Differentiation on BigCommerce
Standing out from competitors is crucial in a saturated e-commerce market. On BigCommerce, you can differentiate your store and attract customers by offering something unique and valuable. You can increase your store's visibility and stand out by finding new ways to reach buyers, expanding your product line, and adding customer service features.
One way to differentiate your store on BigCommerce is by finding innovative ways to reach your target audience. This could include exploring new marketing channels, partnering with influencers, or implementing creative advertising strategies. By taking a unique approach to matching buyers, you can capture their attention and drive more traffic to your store.
In addition, expanding your product line can help you differentiate your store on BigCommerce. By offering a wide range of products tailored to your target market, you can cater to different customer preferences and increase your chances of making a sale. Could you conduct market research to identify gaps in the market and develop products that meet your customers' unique needs?
Enhancing customer service is another way to stand out from competitors on BigCommerce. Providing exceptional customer service can leave a lasting impression on your customers and encourage them to choose your store over others. Consider implementing live chat support, offering personalized recommendations, or providing faster shipping options to improve the customer experience.
Stand out with Unique Features:
- Competitive Pricing: Offering competitive prices can help attract price-sensitive customers.
- Growth Potential: Highlighting the growth potential of your products or services can appeal to customers looking for long-term investments.
- Customizable Templates: Utilize BigCommerce's customizable templates to create a visually appealing and unique storefront.
- SEO Optimization: Optimize your store's content and product descriptions to improve search engine visibility and attract organic traffic.
- Integration with Payment Gateways: Streamline the checkout process by integrating popular and trusted payment gateways.
- High Conversion Tools: Utilize conversion optimization tools like exit-intent pop-ups and abandoned cart recovery to increase sales.
By implementing these strategies and leveraging the unique features offered by BigCommerce, you can set your store apart from competitors and attract more customers. Please watch the market and adapt your strategies to stay ahead of the competition and maximize your sales potential on BigCommerce.
Compelling Product Descriptions for BigCommerce Stores
When it comes to attracting customers and improving SEO optimization for your BigCommerce store, well-written product descriptions play a crucial role. Your product descriptions should be engaging and informative, helping potential buyers purchase. Here are some tips for creating compelling product descriptions:
- Include relevant keywords: Incorporate keywords commonly searched by your target audience. This helps improve your store's visibility in search engine results.
- Provide detailed information: Highlight the product's essential features, specifications, and benefits. Use bullet points or subheadings to make the information easily scannable for customers.
- Use persuasive language: Create a sense of urgency or excitement by compelling speech encouraging buyers to act. Please highlight any exclusive deals, limited availability, or unique selling points.
- Consider your target audience: Tailor your product descriptions to resonate with your specific audience. I'd like you to please understand their pain points, desires, and motivations and address them in your reports.
- Keep it concise: While providing detailed information is essential, make sure your descriptions are brief and to the point. Please avoid overwhelming customers with long paragraphs.
You can use relevant images showing the product's features to make your product descriptions more appealing. For example, you can use the following image:
Optimizing your product descriptions is critical for driving more traffic to your BigCommerce store, increasing conversions, and boosting sales. By implementing these tips, you can create compelling and persuasive product descriptions that effectively showcase the value of your products to potential customers.
Utilizing Cross-selling and Upselling on BigCommerce
Cross-selling and upselling are powerful strategies that can significantly increase sales on your BigCommerce store. By effectively implementing these techniques, you can encourage customers to make additional purchases, maximizing your revenue.
One effective way to boost sales is to suggest related products to customers as they browse your store. For example, if a customer is looking at a pair of running shoes, you can display related products like running socks or fitness trackers. By showcasing complementary items, you increase the chances of customers adding more products to their carts.
The power of related product recommendations
By utilizing cross-selling techniques:
- Display related products on product pages to capture customers' attention and increase their interest in additional items.
- Include “Customers also bought” sections to suggest related products based on previous purchase patterns.
- Customize your recommendations based on customer behavior and preferences to improve their shopping experience.
Upselling involves offering customers an upgraded or premium version of a product they are considering. By highlighting the added benefits and value of the higher-priced option, you can persuade customers to make a higher-value purchase.
The art of upselling
To effectively upsell:
- Showcase the benefits and features of the upgraded product or service to demonstrate its superior value.
- Provide social proof by sharing testimonials or reviews from satisfied customers who have opted for the upgraded option.
- Offer limited-time discounts or incentives for customers who choose the higher-priced option.
Cross-selling and upselling opportunities on BigCommerce can be implemented through various channels, such as:
- Your store's website navigation by highlighting related products on product pages or in search results
- Email campaigns by recommending complementary items to past customers
- Special offers or bundles, by enticing customers with a discount or added value when purchasing multiple products together
By effectively utilizing cross-selling and upselling techniques, you can enhance the shopping experience for customers and increase your sales on BigCommerce.
Harnessing the Power of Social Media Advertising on BigCommerce
Social media advertising is a powerful tool for increasing sales on your BigCommerce store. With platforms like Facebook, Twitter, Instagram, and LinkedIn, you can target specific demographics and effectively promote your products or services. Creating engaging content that resonates with users and directly relates to your business can drive more traffic to your website and generate sales.
Social media platforms provide numerous advertising options, such as sponsored posts, carousel ads, and video ads, allowing you to showcase your products or services compellingly. By utilizing eye-catching visuals, captivating copy, and strategic targeting, you can reach your desired audience and increase your chances of converting clicks into sales.
One of the key advantages of social media advertising on BigCommerce is the ability to refine your targeting based on demographics, interests, and behavior. This allows you to reach the most relevant audience likely to be interested in your offerings, increasing the likelihood of conversions and sales.
In addition to reaching potential customers, social media advertising allows you to engage with your existing customer base. You can encourage repeat purchases, promote new products, or offer exclusive discounts by running targeted ad campaigns to your followers or email subscribers.
When crafting social media ad content, it is essential to consider the platform's best practices. For example, on Facebook, using visually appealing images, concise and persuasive copy, clear calls to action, and engaging video content can significantly impact the effectiveness of your ads.
While social media advertising can be a powerful tool, monitoring and analyzing your campaigns' performance is essential to making data-driven adjustments. You can optimize your ad spend and maximize your return on investment by tracking key metrics such as click-through rates, conversion rates, and cost per acquisition.
Remember, social media advertising is just one piece of the puzzle. To harness its power, integrate it with your overall marketing strategy, including website optimization, email marketing, and customer engagement. By creating a cohesive and integrated approach, you can amplify the impact of social media advertising and drive significant sales growth on the BigCommerce platform.
The Impact of Pay-Per-Click Advertising on BigCommerce Store Sales
Pay-per-click (PPC) advertising, specifically through platforms like Google AdWords, can significantly increase sales for your BigCommerce store. With PPC advertising, you only pay when someone clicks on your ad, ensuring you only spend money when genuine interest is in your products.
You can drive targeted traffic to your store and boost sales by strategically targeting relevant keywords and refining your ad campaigns. Google AdWords allows you to create highly targeted and customizable campaigns to reach your desired audience effectively.
When using PPC advertising, selecting keywords that align with your BigCommerce store's products and target customers is essential. This ensures that your ads are shown to individuals actively searching for what you offer, increasing the likelihood of conversions and sales.
Key benefits of Pay Per Click advertising on BigCommerce:
- Increased visibility: PPC advertising allows you to appear at the top of search engine result pages, increasing your store's visibility to potential customers.
- Targeted traffic: You can attract qualified traffic to your BigCommerce store by targeting specific keywords and demographics.
- Cost-effective: With PPC advertising, you can control your budget and limit your daily spending. This makes it a cost-effective advertising strategy, especially compared to traditional advertising forms.
- Immediate results: Unlike search engine optimization (SEO) efforts that take time to show results, PPC advertising can generate immediate traffic and sales for your BigCommerce store.
- Data-driven insights: PPC advertising platforms provide detailed analytics and metrics, allowing you to track the performance of your campaigns and make data-driven decisions to optimize your advertising strategy.
“The key to successful PPC advertising on BigCommerce is continuous monitoring, testing, and refining your campaigns. This ensures you get the best results and maximize your return on investment.
By investing in strategic Pay-per-click advertising on platforms like Google AdWords, you can reach a wider audience, attract targeted traffic to your BigCommerce store, and ultimately increase your sales and revenue.
Emphasizing Good Customer Service for Increased BigCommerce Store Sales
Good customer service is crucial in increasing sales on your BigCommerce store. Providing excellent customer service is essential in building trust, enhancing customer satisfaction, and ultimately driving repeat sales. You can effectively increase your sales and maximize profits by prioritizing customer service.
Offer Multiple Contact Options
One of the critical aspects of good customer service is offering multiple contact options. By providing customers with various ways to get in touch with you, such as email, phone, and live chat, you make it easy for them to reach out and address their concerns. This accessibility can significantly improve customer satisfaction and build a strong rapport with your audience.
Respond Promptly and Professionally
Responding promptly and professionally to customer inquiries is another critical factor in delivering good customer service. Timely responses show that you value your customers' time and are committed to addressing their needs. Maintaining a professional and courteous tone in all interactions ensures a positive customer experience.
Assist Throughout the Buying Process
Assisting in the buying process is crucial for enhancing customer satisfaction and increasing sales. Be proactive in offering guidance, answering questions, and helping customers make informed decisions. By providing personalized recommendations and addressing any concerns, you can instill confidence in your customers and encourage them to complete their purchase.
Tony Hsieh said that customer service shouldn't just be a department but the entire company.
By emphasizing good customer service, you create a positive brand image and foster loyal customers who will likely promote your store to others. Remember, satisfied customers are more likely to become repeat customers and recommend your store to their friends and family, ultimately helping you increase your sales on BigCommerce.
Leveraging Remarketing to Increase BigCommerce Store Sales
Remarketing is a powerful strategy that can significantly impact your BigCommerce store sales. Targeting customers who have previously visited your site can remind them of your products and encourage them to purchase. Using relevant ads and offers, you can stay top-of-mind and increase the likelihood of conversions.
Implementing remarketing on your BigCommerce store can be done through various channels, including email campaigns, display advertising and search results. By strategically reaching out to potential customers who have shown interest in your products, you can optimize your sales potential and drive more revenue.
One effective way to implement remarketing is through email campaigns. By sending personalized emails to customers who have abandoned their carts or browsed specific products, you can reignite their interest and incentivize them to complete their purchases. For example, you can offer exclusive discounts, free shipping, or limited-time promotions to entice them to return to your store.
Display advertising is another effective remarketing tactic. By displaying targeted ads on other websites your potential customers visit, you can remind them of the products they viewed on your BigCommerce store. These ads can be tailored to showcase specific products, highlight ongoing promotions, or reinforce your brand presence.
Search remarketing is also a powerful tool. You can target potential customers who have previously searched for keywords related to your products by utilizing search ads. Displaying your ad alongside relevant search results can significantly increase the chances of attracting these customers back to your store and converting them into buyers.
By leveraging remarketing strategies on your BigCommerce store, you can effectively increase sales and maximize your revenue potential. By reminding potential customers of your products and offering tailored incentives, you can compel them to take action and purchase. Please remember to continuously analyze and optimize your remarketing campaigns to ensure the highest possible return on investment.
Summarizing the key points discussed throughout this article, it is clear that BigCommerce offers numerous opportunities to make money fast. By taking advantage of the unique features provided by the platform, such as customizable templates, SEO optimization, and integration with payment gateways, you can create a standout store that attracts customers and drives sales. Optimizing your product descriptions with relevant keywords and persuasive language, leveraging social proof to build trust, and utilizing effective marketing strategies on social media and advertising channels can further boost your sales and maximize your profits.
However, it is about more than just implementing these strategies. Providing exceptional customer service drives repeat sales and builds long-term customer relationships. You can ensure customer satisfaction and loyalty by offering multiple contact options and quickly addressing customer questions.
Lastly, remarketing tactics can effectively remind potential customers about your products and motivate them to purchase. By targeting customers who have already shown interest in your store, you can stay top-of-mind and increase your sales potential.
In conclusion, by combining these various strategies and techniques, you can unlock the full earning potential of BigCommerce and successfully grow your online business. With the right approach and dedication, you can turn your BigCommerce store into a profitable venture and achieve your financial goals.
Frequently Asked Questions
What are some strategies for making money fast on BigCommerce?
Some strategies for making money fast on BigCommerce include utilizing the platform's unique features, optimizing product descriptions, leveraging social proof, and effectively marketing your store through social media and advertising.
Why are earnings important in determining stock prices?
Earnings are essential in determining stock prices because they reflect a company's financial performance and profitability. Investors consider earnings and price-earnings ratios to evaluate a company's growth potential.
What were BigCommerce's reported earnings in the third quarter?
In the third quarter, BigCommerce Holdings Inc. reported $0.01 per share and recorded a year-over-year revenue growth of 7.7%, reaching $78 million.
How do consensus estimates and analysts' earnings revisions affect stock prices?
Consensus estimates and analysts' earnings revisions play a significant role in determining stock prices. Investors monitor these estimates and modifications to make informed investment decisions.
What are some unique features of BigCommerce that can help boost sales?
BigCommerce offers features such as competitive pricing, customizable templates, SEO optimization, integration with payment gateways, and tools for improving conversion rates, which can help boost sales on your online store.
What tips can help create a successful BigCommerce store?
Some tips for creating a successful BigCommerce store include creating attractive product pages, advertising your store through various channels, offering multiple payment and fulfillment options, providing excellent customer service, and maintaining a simple checkout process.
How can social proof be used to increase sales in a BigCommerce store?
Social proof, such as customer testimonials, reviews, and endorsements, can be showcased on a BigCommerce store to build trust and credibility with potential buyers, thereby increasing sales.
Why is store differentiation significant in BigCommerce?
Differentiating your store on BigCommerce is essential to stand out from competitors in a saturated e-commerce market. Finding new ways to reach buyers, expanding your product line, and adding customer service features can help differentiate your store and attract more sales.
How can compelling product descriptions improve sales on BigCommerce?
Well-written product descriptions with relevant keywords, detailed information about product features and benefits, and persuasive language can improve SEO optimization and motivate buyers to purchase, ultimately driving more sales on BigCommerce.
What are cross-selling and upselling, and how can they be used on BigCommerce?
Cross-selling involves suggesting related products, while upselling involves offering upgrades or premium versions. By strategically implementing cross-selling and upselling techniques, such as website navigation, email campaigns, and special offers, you can encourage customers to make additional purchases and maximize revenue on BigCommerce.
How can social media advertising be leveraged to increase sales on BigCommerce?
Social media advertising on platforms like Facebook, Twitter, Instagram, and LinkedIn can be used to target specific demographics and promote your products or services. Creating engaging content and directly relating it to your business can drive more traffic to your BigCommerce store and generate sales.
What is the impact of pay-per-click advertising on BigCommerce store sales?
Pay-per-click (PPC) advertising, mainly through platforms like Google AdWords, can significantly increase sales for your BigCommerce store. You can drive targeted traffic to your store and boost sales by strategically targeting relevant keywords and refining your ad campaigns.
How does good customer service contribute to increased sales in a BigCommerce store?
Providing excellent customer service, such as offering multiple contact options and responding promptly and professionally to inquiries, can significantly impact customer satisfaction and drive repeat sales on your BigCommerce store.
What is remarketing, and how can it increase BigCommerce store sales?
Remarketing involves targeting customers who have previously visited your BigCommerce store with relevant ads and offers. By reminding them of your products and keeping your store top-of-mind, you can encourage them to purchase and increase sales.