Here’s a game-changer for 2025: shoppable video isn’t just hype—it’s driving real sales and helping Shopify brands stand out in a crowded market. This edition is packed with founder-to-founder insights you can put to work right now, whether you want to boost conversions, find the right agency partner, or elevate your customer service game.
Inside, you’ll get:
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The latest on shoppable video and live shopping events from Vimmi’s Eitan Koter, including how interactive video can turn passive viewers into active buyers (without blowing your ad budget) and why TikTok is now a must for every brand—not just Gen Z.
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A candid conversation with CJAM Marketing’s Behdad “Bee” Jamshid on how to avoid agency mismatches, spot red flags before you sign, and discover the two emerging marketing channels set to deliver massive ROI in 2025.
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Knowledge Drop of the Week: A deep dive into Gladly, the customer service platform that treats shoppers like people, not tickets. See how brands are using it to boost loyalty, integrate Shopify data, and automate support—so you can keep customers happy and coming back for more.
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Tool of the Week: Retention.com, which helps you identify up to 35% of anonymous visitors and convert them into subscribers—supercharging your email list growth and abandoned cart recovery, with real-world ROI from brands like CARIUMA and Vital Proteins.
If you’re ready to reimagine your customer journey, stop wasting marketing dollars, and future-proof your Shopify brand with proven strategies, this edition is your tactical roadmap.
