NEW YORK, September 9th, 2021 – Yotpo, a leading eCommerce marketing platform, has today announced a multi-year platform partnership with Shopify, the global commerce platform with more than 1.7 million merchants worldwide. Supported by a strategic investment in Yotpo by Shopify, the platform partnership will help accelerate Yotpo’s growth and product development, ultimately empowering merchants to better connect with their customers and grow their businesses through innovative marketing tools and solutions.
This stronger alliance will position Yotpo as one of the early launch partners for new Shopify development features. In this role, Yotpo aspires to develop first-to-market technologies that help merchants of all sizes stand out in a competitive landscape. Aligning product development roadmaps, the two companies will work to develop shopping experiences that are seamlessly connected between touchpoints and improve the one-to-one relationship between merchants and their customer …
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