New York, March 17, 2022 – Yotpo, the eCommerce marketing platform that helps brands strengthen their relationships with consumers, today announced that it is the first multi-product eCommerce marketing platform to be compliant with Online Store 2.0, the latest update to the Shopify platform that makes it easier for developers to build customized features and apps for merchants without touching code. In September 2021, Yotpo announced a multi-year platform partnership with Shopify that included a strategic investment in the company, accelerating Yotpo’s development of SMS marketing, reviews, and loyalty and referral solutions.
“This represents not only another step in our commitment of being a leading provider in ‘no code’ eCommerce, but is also the latest example of how Shopify and Yotpo are aligning our product roadmaps for the benefit of our customers,” said Ethan Cohen, VP of Ecosystem & Community at Yotpo. “We want to make it as simple as possible for our thou …
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