Yotpo Grow, An Accelerator Program Designed To Empower And Grow Small Businesses, Now Accepting Applications


March 2, 2022—NEW YORK— Yotpo, the eCommerce marketing platform that helps brands strengthen their relationships with consumers, today announced a call for applications for its Yotpo Grow brand incubator program. Designed to accelerate small businesses from often under-represented communities, Yotpo Grow will select 10 Black-owned brands to receive eCommerce-first marketing solutions for customer advocacy, engagement, and retention, a dedicated customer success manager, as well as access to events, workshops, and marketing opportunities throughout the year. The program is currently accepting applications through March 31, 2022.

Yotpo has helped spur eCommerce growth for tens of thousands of brands, whether small businesses just starting out with reviews, SMS, or loyalty marketing, or larger enterprises looking for advanced segmentation and personalization. The company launched the Yotpo Grow accelerator program in 2021 to champion the budding brands of tomorrow, giving them the …

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Special thanks to our friends at Yotpo for their insights on this topic.
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Steve has entrepreneurship in his DNA. Starting in the early 2000s, Steve achieved eBay Power Seller status which propelled him to become a founding partner of VisionPros.com, a contact lens and eyewear retailer. Four years later through a successful exit from that startup, he embarked on his next journey into digital strategy for direct-to-consumer brands.

Currently, Steve is a Senior Merchant Success Manager at Shopify, where he helps brands to identify, navigate and accelerate growth online and in-store.

To maintain his competitive edge, Steve also hosts the top-rated twice-weekly podcast eCommerce Fastlane. He interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, that assist Shopify-powered brands to improve efficiencies, profitably grow revenue and to build lifetime customer loyalty.

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