Here’s a myth worth busting—you don’t need deep pockets to land Vogue-level press, skyrocket your email engagement, or boost profits on every sale. This edition uncovers the exact zero-budget tactics that helped real Shopify brands triple their ROI and stand out in a crowded market.
Inside, you’ll get founder-to-founder insights from two high-impact podcast episodes:
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Discover how to land features in top-tier publications like Vogue and The New York Times—without spending $10K/month on a PR agency. PR strategist Gloria Chou breaks down her “CPR Framework” for pitching journalists, plus free tools and word-for-word pitch examples you can swipe to build instant credibility and trust with both customers and Google.
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Learn how simple gamification—think spin-to-win wheels and interactive quizzes—can boost your email open rates by 220% and turn basic campaigns into conversion machines. Stripo’s founder reveals how to implement these elements (no coding required) and why mobile-first, interactive emails are the new secret weapon for ecommerce engagement.
This week’s Knowledge Drops deliver:
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The dynamic pricing tweak that can drive an 11% profit increase on Amazon with just a 1% improvement in your strategy. Get a breakdown of how AI-powered pricing tools help you win the Buy Box, balance visibility and margin, and automate your way to more profit—especially during high-stakes events like Prime Day.
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How Spocket is flipping the dropshipping script by offering 3-day delivery from US suppliers, branded packaging, and real-time inventory management—helping you build a premium, customer-first brand without the headaches of overseas shipping delays.
Plus, check out the featured tool: Retention.com, which helps Shopify merchants identify up to 35% of anonymous visitors and convert them into subscribers. With features like Grow and Reclaim, you’ll boost your email list, recover more abandoned carts, and build persistent retargeting audiences—even as privacy changes make tracking tougher.
If you’re ready to punch above your weight class and implement proven, low-cost strategies that drive real results, this edition is your tactical roadmap.
